The World's Most Expensive Mouse

Bling Bling or Boring?

There are gold-plated cell phones or phones with diamonds. These peripherals either make you green with envy or laugh at their silliness. This time though, the bling leaves the purse and comes to the desktop. Is this trend starting to be really overplayed?

The World's Most Expensive Mouse (that's the name of the product) is manufactured by a Swiss company that crafts each mouse to custom order. Each mouse is cast from 18 karat white, red, or yellow gold with your choice of trim. Embedded into the top of the mouse are 59 brilliant cut diamonds that you can have arranged in the shape of your initials, a flower, or just scattered across the top. It'll cost you just over US$24,000.

Luxury Peripherals
Opportunity for luxury brands to release high-end peripherals, such as mice and keyboards.
Bespoke Technology
Growing demand for personalized technology products, such as custom gold-plated mice.
Alternative Materials
Opportunity for companies to explore the use of unconventional materials, such as gold, in technology peripherals.

Industries Being Reshaped

Luxury Goods
Luxury goods industry can explore expanding into the technology sector by offering high-end peripherals.
Technology Manufacturing
Manufacturers can offer customized peripheral manufacturing services for personalized tech products.
Jewelry Design
Jewelry designers can explore the merging of jewelry and technology by creating pieces like custom gold-plated mice.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 38%
Activity 36%
Freshness 8%

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