Dancing Filipino inmates in tangerine orange jumpsuits entertained millions of people with their viral remix to Michael Jackson's Thriller. Well, it turns out, they've been entertaining YouTube videos ever since. In fact, Byronfgarcia is a YouTube channel dedicated entirely to these viral inmate dance remixes. The videos show perfectly choreographed routines by 1,500+ CPDRC inmates of the Cebu Provincial Detention and Rehabilitation Center to everything from Soulja Boy 9 months ago (6,492,434 views) to the original Thriller, uploaded a year and a half ago (19,805,943 views.)
What's Driving This Trend
- Viral Dance Remixes
- Opportunity for creating and promoting viral dance remixes featuring inmates or other unique groups.
- Inmate Choreography
- Potential to create choreographed routines for inmates or other groups as a form of rehabilitation and entertainment.
- Youtube Entertainment
- Potential for creating dedicated YouTube channels showcasing entertaining and viral content, such as inmate dance videos.
Who This Affects Most
- Entertainment
- Disruptive innovation opportunity: Creating new forms of entertainment by featuring unique groups and engaging choreography.
- Digital Marketing
- Opportunity to leverage viral dance remixes and YouTube channels for marketing campaigns and brand promotion.
- Prison Rehabilitation
- Innovative approaches to inmate rehabilitation through choreographed dance routines as part of rehabilitation programs.
