Anti-Smoking Gimmicks

Coughing Lung Ashtray

If the ghastly sight of this “gag” ashtray isn’t sufficient for you to think twice about continuing to consume the evil weed, then the coughing sound it makes might just convince you to quit.

This tongue-in-cheek(y) ashtray, which displays two bright pink lungs, with bronchia and all. When the smoker rest his ciggie on the side of the lung, the battery operated conscience either produces a hacking cough, or a blood curdling scream.

Implications - This is the latest in a long line of tactics used by concerned groups and government organizations aimed at encouraging smokers to quit their deadly habit. I'm not sure it'll work on hardened smokers, but I think it may have an effect on casual ones. This creative ashtray is memorable and powerful.

Anti-smoking Gadgets
Opportunity for businesses to create innovative products or devices that discourage smoking.
Humorous Health Interventions
Potential for businesses to use humor to promote healthy habits or discourage unhealthy behaviors.
Behavioral Nudges
Opportunity for businesses to create subtle and effective ways to nudge people towards healthier habits.

Sectors Adopting This

Healthcare
Healthcare industry can use similar gimmicks to promote healthy behavior among patients.
Retail
Retail industry can develop and sell similar products to promote healthier behaviors.
Marketing/public Relations
Marketing and public relations companies can use similar strategies to promote healthier habits among their clients or target audiences.
SCORE
5.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 61%
Activity 87%
Freshness 8%

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