The Studio OOOMS company has created this completely impractical set of ultra-luxury, 14 karat gold-plated staples. They come in sets of 24, packaged in a velvet jewelery style case.
With a price tag of 140 Euros, these are too expensive to be used as a gag gift, and too useless and small to be a display piece. However, they are unique enough to be memorable.
There is no mention of an accompanying gold plated stapler on the OOOMS website.
Key Themes Behind This Trend
- Ultra-luxury Staples
- Disruptive innovation opportunity in creating high-end office supplies.
- Impractical Stationery
- Disruptive innovation opportunity in designing unique and memorable stationery items.
- Expensive Novelty Gifts
- Disruptive innovation opportunity in developing luxurious and exclusive gift items.
Where This Applies
- Office Supplies
- Disruptive innovation opportunity in redefining the market with premium and unique stationery products.
- Giftware
- Disruptive innovation opportunity in offering high-end and exclusive novelty gift options.
- Luxury Accessories
- Disruptive innovation opportunity in expanding the market with extravagant and upscale office accessories.
