Seattle-based Poster Bride is a two-person (Matt Terich and Tere Mendez) creative cyclone that produces poster-sized wedding invitations. They also make normal, A7-sized invites but, let's face it, nobody would be writing about them if that were all they did.
Poster Bride starts from scratch and does everything in-house, from idea to sketch to silk screen to poster. These giant-sized wedding invites cost $15 a piece with a minimum order of 50 ($750 USD).
What's Driving This Trend
- Giant-sized Wedding Invitations
- Disruptive innovation opportunity: Exploring alternative materials and printing techniques for creating unique and eye-catching giant-sized wedding invitations.
- In-house Wedding Invitation Production
- Disruptive innovation opportunity: Developing automated systems and tools to streamline the in-house production of wedding invitations, reducing costs and increasing efficiency.
- Personalized Wedding Invitations
- Disruptive innovation opportunity: Utilizing AI and data analytics to create personalized wedding invitations that cater to individual preferences and styles.
Who This Affects Most
- Printing and Publishing
- Disruptive innovation opportunity: Integrating digital technology into the printing and publishing industry to offer customizable and creative wedding invitation solutions.
- Wedding Planning
- Disruptive innovation opportunity: Collaborating with wedding planning companies to offer unique and visually striking wedding invitation options as part of the overall wedding planning package.
- Art and Design
- Disruptive innovation opportunity: Partnering with artists and designers to create limited-edition wedding invitations that combine artistic expression with the traditional wedding invitation format.
