For the dog days of summer--and any other time your pooch deserves some--treat your pampered pooch to a gourmet frozen yogurt treat concocted specifically for dogs. Yöghund is 100% low fat organic probiotic yogurt. It comes in two flavors - peanut butter with banana and blueberry with vanilla. The creator is New Hampshire kennel owner Jody Rogers, who says sales are about $200,000 a year.
This canine treat doesn't come cheap at nearly $9 for a pack of four 3.5-ounce cups. The NY Post actually tested out Yöghund on dogs by giving them the choice between Yöghund or Häagen Dazs frozen yogurt. Four out of five dogs opted for the Häagen Dazs.
So if you're stuck with the doggie variety of fro-yo, you could technically eat Yöghund, as it is human-grade food, but it wouldn't be very sweet. That's probably why dogs, given the choice, prefer people food!
Key Themes Behind This Trend
- Pet-friendly Products
- Opportunity for brands to develop more products that cater to pet owners who value quality and health for their pets, such as gourmet frozen yogurt for dogs.
- Organic Probiotic Products
- Opportunity for industries to capitalize on the growing demand for organic probiotic products for both humans and their pets, such as Yöghund's organic low-fat frozen yogurt for dogs.
- Premium Pet Food
- Opportunity for brands to introduce more premium and gourmet foods for pets, which can appeal to pet owners who are willing to spend more for their pet's health and wellbeing.
Where This Applies
- Pet Food Industry
- As the pet food industry grows, there is a potential for manufacturers to broaden their product lines and use more organic and probiotic ingredients to cater to the health-conscious pet owner.
- Frozen Dessert Industry
- Manufacturers in the frozen dessert industry could explore niche markets such as gourmet frozen yogurt for dogs that cater to pet owners looking for high-quality, health-conscious options for their pets.
- Organic Food Industry
- As more consumers seek out organic, low-fat, and probiotic products, there is an opportunity for the organic food industry to create more organic products such as Yöghund's frozen yogurt for dogs.
