This entrant used an astounding number (12,000) of Post-It notes in different colors to create this version of Leonardo da Vinci's 'Mona Lisa' - the video shows the build-up. It is arguably one of the best submitted to the Post-It Notes' "One Million Uses and Counting" contest.
Video submissions have already ended, but viewers are invited to check out the YouTube submissions for the voting portion of the competition which will be from September 12 to October 3, 2008.
3M--the company that makes Post-It notes--will award all ten finalists a laptop each. The top three prizes are $1,500, $2,500 and $10,000. The overall video winner may be featured as "America's #1 Choice" on the company website and on the Post-it Notes YouTube channel for three months.
What's Driving This Trend
- Post-it Art
- The rise of using Post-It notes as an artistic medium presents an opportunity for businesses to explore collaborations with artists and sponsor contests or exhibitions.
- User-generated Content Contests
- The popularity of contests like the Post-It Notes' 'One Million Uses and Counting' contest highlights the potential for businesses to engage their audiences and foster brand loyalty through user-generated content competitions.
- Online Voting for Competitions
- The use of online voting platforms for competitions provides businesses with a chance to leverage interactive voting mechanisms to engage their target audience and generate buzz around their brand or product.
Who This Affects Most
- Art Supplies
- The growing trend of Post-It art opens up opportunities for art supply companies to collaborate with artists, create specialized Post-It products, or host art contests using their supplies.
- Office Stationery
- The popularity of Post-It notes as an artistic medium suggests an opportunity for office stationery companies to promote their products as a creative tool and explore partnerships with artists or designers.
- Social Media Platforms
- The use of online voting for contests like the Post-It Notes competition highlights the potential for social media platforms to host and facilitate user-generated content competitions, fostering user engagement and driving platform growth.
