Playful Radios

“Move to the Radio” Toy Car

A radio shaped like a car would be boring if the car shape just added an aesthetic element. This wooden car, the creation of Sang Hoon Lee, is much better because the radio’’s functionality is actually controlled by the car.

Sang Hoon Lee’s radio is called “Move to the Radio”. The name comes from the fact that the radio’s volume and power are controlled by the wheels of the car. To turn the radio on or to control its volume, the car needs to be in motion. What’’s even more appealing is that the car body is made of wood, not metal or plastic.

So, if you love listening to the radio, you might as well bring out the child in you by playing with a toy car as you sing along.

Functional Aesthetic
Exploring design opportunities where aesthetics are not just an add on but also has a functional aspect.
Interactive Products
Developing products that engage users in an interactive experience in innovative and unexpected ways.
Sustainable Materials
Incorporating sustainable materials like wood into products can create a unique selling point for consumers.

Where This Applies

Consumer Electronics
Exploring new designs and approaches to consumer electronics can provide a competitive edge for companies in this industry.
Toy Manufacturing
Innovative cross-disciplinary collaborations can open up new markets for the toy manufacturing industry to explore.
Sustainable Products
Incorporating sustainable materials into unique and highly-functional products can create opportunities for companies in the sustainable products industry.
SCORE
0.9 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 5%
Activity 15%
Freshness 8%

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