Copying 1960s Product Design

Braun Products the Secrets to Apple Success

A very interesting look into the honest, functional, and trend changing design of Apple and where it’s design aesthetic comes from.  While most people credit Apple’s Jonathon Ive with leading this revolution of design, this article points to the influences of vintage Braun products and most notably product designer Dieter Rams’ work.

From philosophy to execution these two designers are spot-on similar.  Is this homage or plagiarism?  My opinion is good design is recycled.  I know you’ve heard it a million times but in an age where no idea is new, a tastefully executed design in the vain of a timeless design deserves it’s own recognition. At the same time we need to recognize where the inspiration comes from and not forget to give it the dues it is owed.

Retro-inspired Design
The trend of designing products with a vintage aesthetic, similar to 1960s designs, and incorporating modern functionality.
Acknowledging Design Influence
Acknowledging and giving credit to influential designers who inspired current design trends.
Good Design Is Recycled
The trend of reusing timeless design elements and executing them in a tasteful, modern way.

Sectors Adopting This

Consumer Electronics
Consumer electronics companies could incorporate retro-inspiration into their product designs to create a unique aesthetic for their products while tapping into nostalgia.
Furniture Design
Furniture designers could incorporate vintage design elements into modern furniture designs for a unique and functional aesthetic.
Automotive Design
Automakers could utilize retro-inspired design elements to create unique and stylish designs for their vehicles.
SCORE
4.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 86%
Activity 38%
Freshness 8%

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