Remember the scenes in Michael Jackson’s video for ‘Billie Jean’ where he danced and the floor lit up underneath him? Thanks to Sensacell, you can be like Mike every day--minus the moves and the red leather jacket.
These floor cells light up as you walk over them, tracking your movements over time. High-traffic areas will become brighter in time, reflecting the amount of traffic that area receives. Sensacell built this 250-square foot installation using 1,000 LED panels.
As Gizmodo points out, the purpose of the installation is to remind us of our ecological footprint.
What's Driving This Trend
- LED Floor Tracking
- Innovations in LED flooring technology enable real-time tracking of footprints, with potential applications for retail spaces and public venues.
- Ecological Footprint Awareness
- Sensacell's disco style LED flooring can remind individuals and organizations of their ecological impact, generating potential eco-friendly business opportunities.
- Interactive Flooring
- Sensacell's interactive LED flooring can enhance customer experience with interactive visual displays and gamification elements.
Who This Affects Most
- Retail
- Retail spaces can use LED floor tracking to enhance customer experience and collect foot traffic data.
- Event Management
- Interactive LED flooring technology can create unique experiences for event attendees, encouraging attendance and engagement.
- Decoration & Design
- Innovative LED floor tracking technology can enhance the aesthetics of interior spaces, opening up opportunities in interior design and decoration.
