These activists from PETA (People for Ethical Treatment of Animals) are up to their usual shenanigans. Here they are on July 09, 2008 protesting the killing of bears by baring their skin.
The poor black bear's skin is used to make the headpieces for the Queen's Guards. The whole skin of a black bear is needed to make one of these fur hats. The bears are usually hunted in Canada.
The cheeky group of PETA activists protested in front the British Embassy in Madrid, with the British flag painted on their bums and a billboard that says 'Bare Skin, Not Bear Skin'.
The fifth image shows a similar PETA protest for the same reason and at the same place two years ago. They sure are persistent...
Why This Trend Is Growing
- Ethical Protesting
- With groups such as PETA utilizing creative methods like public nudity to draw attention to animal rights, there is a trend towards more attention-grabbing, non-violent ways of protesting for social causes.
- Sustainable Fashion
- The focus on PETA's protest against the Queen's Guard highlights the growing concern of consumers for ethical, sustainable fashion options that pledge not to use fur or animal by-products.
- International Activism
- As the scale and frequency of public protests for various causes continue to grow across the globe, new opportunities for international activism and engagement are emerging as people look to connect with others around shared values and goals.
Industries Being Reshaped
- Fashion & Accessories
- With the attention on ethical and sustainable fashion, there is an opportunity for companies to develop innovative, more environmentally friendly materials and methods of production that can meet consumer demand in this space.
- Activism & Advocacy
- As more people become passionate about various causes, there is an opportunity for innovative startups to connect users around a shared cause, driving activism and awareness in a new way.
- Tourism
- As public protests become more common in major cities, the trend may create new opportunities for businesses that can harness the potential of these events by offering guided protest tours and other forms of activism-focused tourism.
