Peugeot Automobili Italia together with AvMap, an Italian GPS equipment manufacturer, created the Geosat 6 Drive Safe because one of the most common causes of accidents on the road is still related to alcohol. Too many people who consume levels of alcohol that impair their judgment or vision still choose to get behind the wheel.
The Geosat 6 Drive Safe is a car device meant to address that with a breathalyzer. It analyzes the alcohol level of the driver and shows the blood alcohol concentration. If it is too high, the navigator will advise the driver not to drive.
The Geosat 6 also has a GPS navigation system to help drivers find their way on the road. The map can be viewed and be navigated using its 4.8 inch touchscreen. Not only that, the driver can make hand-free calls with its Bluetooth connection.
I am just wondering if drivers who are too proud and hard-headed will listen to what a small gadget instructs them to do...
Why This Trend Is Growing
- Smart Safety Devices
- Disruptive innovation opportunity: Develop advanced safety devices integrated with technology, such as breathalyzers, that can help prevent accidents and promote responsible driving.
- Connected Car Devices
- Disruptive innovation opportunity: Create car devices that not only provide navigation assistance but also incorporate additional features like breathalyzer functionality and hands-free communication.
- Personalized GPS Navigation
- Disruptive innovation opportunity: Design GPS navigation systems that offer personalized features and recommendations, tailored to the driver's preferences and safety needs.
Industries Being Reshaped
- Automotive
- Disruptive innovation opportunity: Collaborate with car manufacturers to integrate advanced safety features into vehicles, including devices like breathalyzers to ensure safer driving experiences.
- Safety Technology
- Disruptive innovation opportunity: Develop innovative safety technology solutions, such as connected devices and smart gadgets, that can be used across various industries to enhance safety measures.
- Navigation Technology
- Disruptive innovation opportunity: Explore advancements in navigation technology to create more intuitive and personalized navigation systems that go beyond traditional maps and offer additional features for drivers.
