Cone Crusts

Konopizza

Have you ever been inconvenienced while downing a slice of pizza while in a rush? Or fallen victim to sloppy pizza toppings landing on your lap? Or even worse, losing a whole pizza that fell off your plate? If so, the Konopizza is is an obvious solution. The crispy, ice cream cone-shaped crust comfortably houses the gooey toppings so securely that you can easily eat on the go.

All the taste of a traditional pizza, in a more ergonomic design than the calzone!

Konopizza, a franchise based in Italy, is the major source of this new food concept.

Ergonomic Food Design
The success of Konopizza's cone crust highlights a trend towards more ergonomic food designs for on-the-go consumption.
Alternative Food Presentation
Cone crusts are a new way to present traditional foods and open up opportunities in alternative food presentation.
Upscaled Fast Food
The cone crust concept could inspire other fast food franchises to upscale their design and presentation for a more refined experience.

Industries Being Reshaped

Fast Food
The fast food industry could benefit from ergonomic and alternative food presentation trends, such as the cone crust concept.
Franchise
The cone crust concept could be a disruptive innovation opportunity for franchises to differentiate their products and offerings.
Food Service
Restaurants and food service companies could capitalize on the trend towards innovative and ergonomic food design seen in the cone crust concept.
SCORE
2.5 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 11%
Activity 55%
Freshness 8%

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