Remember Tay Zonday, the young baritone who become famous for his YouTube video in which he sang Chocolate Rain? One guy loved the internet celebrity so much, he had Zonday's face tattooed on his shoulder!
I'm a bit of an odd person myself, so I can't judge others for doing bizarre things, but this one had me fighting the urge to comment in opposition pretty badly.
Check out the video, if for no other reason than to listen to the catchy song again.
What's Driving This Trend
- Social Media Tattoos
- Opportunity for tattoo artists to capitalize on the growing trend of people getting tattoos of their favorite internet celebrities.
- Celebrity Influence
- Opportunity for businesses to leverage the influence and popularity of internet celebrities by partnering with them for endorsements or collaborations.
- Nostalgia Marketing
- Opportunity for brands to tap into the nostalgia of viral videos by incorporating elements of popular internet culture into their marketing campaigns.
Who This Affects Most
- Tattoo Industry
- Tattoo artists can offer customized designs inspired by internet celebrities to cater to the growing demand for social media tattoos.
- Influencer Marketing
- Businesses can explore partnerships with internet celebrities to create branded content and tap into their loyal fan bases for increased brand exposure and sales.
- Advertising Industry
- Brands can incorporate elements of viral videos and internet celebrities into their advertising to connect with their target audience on a nostalgic and relatable level.
