This bridge-inspired bicycle frame was handmade from cable and carbon fiber rods connected with epoxy resin. It took engineer, Brano Meres, 300 hours to complete his "C-Thru Road Frame." All in all, it took about an hour per joint - wrapping carbon fibers around each one to ensure their strength. This impressive DIY bike weighs in at only 2.7 lbs.
Implications - DIY modifications are becoming more relevant for businesses. Appealing to the new generation of hyper-customization junkies, brands should look to create products or services easily modified to be suitable for a variety of tastes. Simple designs like Apple's MacBook lend themselves well to being modified with decals and stickers and are thus more attractive to consumers.
What's Driving This Trend
- DIY Customization
- Businesses can explore creating products or services easily modified to be suitable for a variety of tastes to appeal to hyper-customization junkies.
- Bridge-inspired Design
- The use of bridge design can be explored in other industries such as architecture and furniture design.
- Lightweight Material
- Industries such as aviation and automotive can explore the use of lightweight materials to improve fuel efficiency and performance.
Who This Affects Most
- Consumer Electronics
- The use of simple designs that lend themselves well to customization like Apple's MacBook can be explored further in the computer and consumer electronics industry.
- Architecture
- Bridge-inspired design can be explored in different types of architecture, such as bridges, buildings, and public spaces.
- Transportation
- Industries such as aviation and automotive can explore the use of lightweight materials to improve fuel efficiency and performance.