Hand-Printed Tights From Finland

Zukale & Huoviala Fashion

So far it seems that this decade is all about accessories, and this year especially is all about colours. Let it be gloves, hats, scarfs or socks. Yes, it's time to rethink that old fashioned thought that only black socks are acceptable, and only black tights are elegant.

For me, these happy colourful models by the Finnish duo, Zukale & Huoviala were love at first sight.

This team's been working together since 2003, and since then they haven't stopped creating lovely, handprinted clothes and accessories in "original and uncompromising style on the edge of reason and loveliness", as they put it.

Their accessories are available not only in Finnish shops, but on the good old internet as well for both US and EU buyers.

Colourful Accessories
The trend towards colourful accessories creates an opportunity for fashion brands to offer unique, eye-catching designs.
Handprinted Clothing & Accessories
The popularity of handprinted clothing and accessories presents an opportunity for small, independent makers to offer unique products that stand out in a crowded marketplace.
Online Retail
As online retail continues to grow, fashion brands and makers have an opportunity to reach a wider audience and expand their customer base.

Where This Applies

Fashion
The fashion industry can take advantage of the trend towards colourful accessories and handprinted clothing to offer bold new designs.
E-commerce
The growth of online retail provides opportunities for fashion brands and makers to reach customers around the world.
Independent Designers
Independent designers have an opportunity to leverage the popularity of handprinted clothing and accessories to create unique products that stand out in a crowded marketplace.
SCORE
1.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 13%
Activity 19%
Freshness 8%

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