Next Sex & the City?

Lipstick Jungle

If you're craving some Sex and the City style TV, there's a good chance you'll love Lipstick Jungle.

The new TV show is based on the book by Candace Bushnell, the same author behind the popular Sex and the City novel turned TV phenomenon. Based in New York City again, it will be packed with fashion and the sexy careers most of us only dream of.

The series will follow the glamorous lives of Nico Reilly (Kim Raver), the editor-in-chief of a fashion magazine, Wendy Healy (Brooke Shields), a movie executive and Victory Ford (Lindsay Price), a fashion designer. These powerful career women are thirsty for even more success, have real life family issues, and of course libidos that need to be addressed.

"Armed with humor and strength, these three modern New York women support one another through the triumphs and tears that are all part of making it big in the Big Apple," the NBC site explains.

The series premiere will air on Thursday, February 7th 10/9c on NBC.

Fashion-focused TV Shows
Opportunity for creating more TV shows that showcase the glamorous lives and careers of powerful women in the fashion industry.
Female-driven Storytelling
Opportunity to create more TV shows and movies that focus on the lives and careers of successful and empowering women.
Adaptations of Popular Novels
Opportunity to adapt popular novels into TV shows and movies, capitalizing on the existing fanbase.

Sectors Adopting This

Fashion
Opportunity for fashion brands to gain exposure and partnerships through product placement and collaborations with TV shows like Lipstick Jungle.
Entertainment
Opportunity for TV networks and streaming platforms to create more female-driven content that resonates with audiences and attracts advertisers.
Publishing
Opportunity for publishers to adapt popular novels into TV shows and movies, expanding their reach and revenue streams.
SCORE
3.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 51%
Activity 56%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X