14 years ago, Paul Karason had fair skin and freckles. Today, he's a deep shade of blue, all thanks to his infomercial purchase. He bought an apparent cure-all miracle product called colloidal silver, a substance made from mixing water and an electrical current.
"The change was so gradual that I didn't perceive it, and the people around me, likewise, it was just so gradual no one really noticed," Karason said. "It wasn't until a friend I hadn't seen in several months came by to my parent's place to see me and he asked, What did you do?'"
This is totally real. It's not makeup, paint a strange tattoo or dye -- his skin actually IS this color.
What Makes This Trend Stand Out
- Alternative Health Products
- The use of unconventional items such as colloidal silver can lead to disruptive innovation opportunities in the health industry.
- Permanent Body Modifications
- The trend of permanent body modifications like in colloidal silver can lead to innovative tattoo technologies.
- Infomercial Purchases
- The increasing popularity of infomercial purchases can lead to new marketing strategies and product development.
Sectors Adopting This
- Health and Wellness
- The health and wellness industry can benefit from the trend of alternative health products like colloidal silver.
- Tattoo Industry
- The tattoo industry can innovate new technologies to create permanent body modifications like colloidal silver.
- Marketing and Advertising Industry
- The marketing and advertising industry can benefit from the trend of infomercial purchases by developing new marketing strategies.
