Undies Wrapped Like Candy Part II

Sweet Juicy Couture Panties

For anyone whose ever dreamed of having a Juicy heinie, here's your chance. If you were sweet on the Victoria's Secret candy underwear, you'll love Juicy Couture's Sugar Treats Boyshorts gift pack, which includes a set of five sweet little boy-cut undies (for girls of course.)

The $68 set comes with full-bum underwear packaged like sweet treats including cupcakes, bonbons and lollipops. Each pair comes in a fun colored print and cute text. The pink Cupcake Boyshorts say "Cupcake Couture" on the bum, the yellow Sugar High Boyshorts said, "Juicy Sugar High," the pink with black-striped Sugar Boyshorts sayd, "Live for Sugar," the light blue and pink Love Boyshorts say "Made with Love by G&P" and the light pink Candy Boyshorts have "I Want Candy" scrawled in mint green across your best assets.

Check out Victoria's Secret Version:

Candy-inspired Underwear
The trend of packaging panties like sweet treats continue as seen in both Victoria's Secret and Juicy Couture's offerings.
Printed Boyshorts
Both Juicy Couture and Victoria's Secret put emphasis on boyshorts in their candy-inspired underwear sets.
Text on Underwear
Text is also incorporated on the back of the boyshorts in both candy-inspired sets.

Sectors Adopting This

Fashion
Candy-inspired underwear sets offer a new way to keep up with trends in the fashion industry.
Retail
Candy-inspired underwear sets ignite excitement and provide opportunities for upselling in retail stores.
Marketing and Advertising
Candy-inspired underwear sets allow for creative marketing campaigns and advertising strategies.
SCORE
6.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 91%
Activity 80%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X