Expensive Yard-Art For Stargazing

Porter Garden Telescope

You're wealthy. You like to look at neighboring galaxies. You could build one of those unsightly dome-shaped observatories, or you could buy one of these. The Porter Garden Telescope from Telescopes of Vermont is a model developed by astronomer, Russell W. Porte. The contraption is a working, bronze sundial and telescope. $59,000 USD

Implications - Human beings have had a fascination with outer space and general astronomy for centuries. It seems that this fascination persists, calling consumers to look to the stars in new and innovative ways. Though pieces created for this purpose do serve a niche demographic, there is opportunity to build a very loyal consumer base in a market that has few competitors.

Luxury Stargazing Equipment
With a growing number of wealthy individuals willing to pay top-dollar for extravagant stargazing equipment, there is a disruptive innovation opportunity to provide unique luxury products that enhance the stargazing experience.
Artistic Astronomy Displays
As consumers look for new and innovative ways to express their love for astronomy, there is a disruptive innovation opportunity to provide artistic displays that merge astronomy and design.
Connected Stargazing Communities
With a growing interest in astronomy and stargazing, there is a disruptive innovation opportunity to create online communities that are centered around stargazing and provide a platform for enthusiasts to connect.

Sectors Adopting This

Luxury Goods
The luxury goods industry has the opportunity to integrate stargazing equipment into their product offerings and cater to the growing number of wealthy individuals that have a passion for astronomy.
Art and Design
The art and design industry has the opportunity to create unique pieces that are inspired by astronomy or merge the two fields to serve the growing demand for artistic displays.
Social Media and Online Communities
The social media and online communities industry has the opportunity to create social networks that are centered around stargazing, connecting enthusiasts and facilitating the exchange of information.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 39%
Activity 44%
Freshness 8%

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