One Room Everland Hotel (Follow Up)

Now Rooftop in Paris

This is one of the coolest & certainly most exclusive hotel rooms in the world. The £313 one-room designer prefab room only contains a mini bar and double bed, and stays are limited to a single night. It does however boasts views of the city of lights from a Parisian roof top.

Confused - well this is not ordinary hotel room. Hotel Everland is in fact an art installation with its guests forming part of the exhibit. And for your £313 you get breakfast delivered and are encouraged to steal the towels. But then again, you are spending the night on a rooftop with a Parisian view, so I would hope so.

With attention to detail, Hotel Everland even has a bespoke 'hotel looking' web page which is linked to below. This also has a webcam of the hotel room and also films of its installation. Now whilst I would not want to stay here, I do totally love this idea and think it rocks. Do make sure you check it out.

Luxury Art Installations
There is a growing trend for luxury accommodation to double up as art installations, presenting an opportunity for artists and architects to collaborate in creating unique experiences that provide an extra level of exclusivity.
Unique Accommodation Experiences
Consumers are increasingly looking for novel and unique accommodation experiences that provide an escape from traditional hotel stays, presenting an opportunity for disruptive innovation in the tourism industry.
Bespoke Hotel Websites
Hotels are investing in bespoke websites with webcams and unique content to cater to a growing demand for immersive digital experiences, presenting opportunities for web designers and developers to create unique user experiences.

Where This Applies

Hospitality
The hospitality industry can leverage the trend for luxury art installations by collaborating with artists and architects to create unique, exclusive and immersive accommodation experiences.
Tourism
The tourism industry can benefit from catering to a growing demand for unique accommodation experiences by providing innovative and novel accommodation options that provide an escape from traditional hotel stays.
Web Design and Development
The trend for bespoke hotel websites with webcams and unique content presents opportunities for web designers and developers to create unique user experiences and provide an extra layer of immersion for consumers.
SCORE
4.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 34%
Freshness 8%

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