The microwave is the single most revolutionary cooking invention since, well, sliced bread. Used by lazy college students and disgruntled kids with plastic toys alike, the microwave has allowed us to have our food hot, fast and full of radiation.
In honor of the microwave, we have put together the top 15 microwave innovations we have to offer.
Implications - Though the microwave has gained a bad reputation over the years, it is now recognized as a kitchen staple and an absolute necessity. An array of microwave cookbooks has been recently released, with microwave-friendly bowls, plates and other utensils more prevalent than ever. Essentially, the microwave represents the consumer need for speed.
SCORE
4.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 75%
Activity 41%
Freshness 8%
