Completely Hairless Faces

The ‘No Eyebrows' Look is Becoming a Phenomenon

The Givenchy show where male and female models either bleached or had their eyebrows removed has caused quite a stir in Britain, and responses as far as beauty and health have cropped up over the fashion statement which seems to be turning into a trend during difficult economic times.

Adriana Lima was one of the main examples used, as she had her eyebrows bleached at the Givenchy fall show, and did really lose a lot of her beauty.

Concerns are that young women, who are now following in the footsteps of these models, could have their vision hampered because we need eyebrows to see properly. The loss of sex appeal is the obvious secondary factor.

Either way, many fashion magazines have picked up on the trend and have been featuring models without eyebrows.

The photos here include a look at what some celebrities would look like without eyebrows. It’s enough to make me keep mine! Can you guess who they are?

Bleached Eyebrows
Opportunity for beauty brands to develop eyebrow bleaching products.
No Eyebrows Trend
Potential for cosmetic companies to market eyebrow-less beauty products.
Vision Impairment Concerns
Opportunity for innovative solutions that replace the function of eyebrows for vision enhancement.

Sectors Adopting This

Beauty
Beauty industry can capitalize on the trend by introducing eyebrow bleaching kits and eyebrow-less makeup products.
Fashion
Fashion brands can incorporate the no eyebrows trend into their designs to cater to the growing demand.
Healthcare
Healthcare industry can explore ways to address and mitigate the potential vision impairment concerns arising from the no eyebrows trend.
SCORE
6.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 94%
Activity 77%
Freshness 8%

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