As in their previous vibrating arms and breast print ads, Chicco Control decided to use blurred and jittery photography for their latest advertisement for the Vibrating Ring.
The EURO RSCG Worldwide Spain advertising agency, based in Madrid, Spain, did a terrific job at showing movement in a print ad. There’s no mistaking the intent of the ad they did for Chicco Control--showing enhanced sexual pleasure over a long period of time due to a vibrating penile ring.
Individual credits for Chicco Control Vibrating Rings go to creative directors Germán Silva and Eva Conesa, copywriters Andres Travi and Gustavo Leon, art director Paulo Cuellar, account supervisors José Maria Ricarte and Alfonso Garcia Valenzuela, photographer Getty Images, and producer Mamen Corachán.
What Makes This Trend Stand Out
- Blurred Photography
- The trend of using blurred photography in advertisements can create a sense of movement and grab viewers' attention.
- Jittery Advertising
- Jittery advertising, as demonstrated by Chicco Control, can be an effective way to convey heightened sensations and capture audience interest.
- Enhanced Sexual Pleasure
- The trend of advertising products that promise enhanced sexual pleasure, like vibrating rings, can tap into a growing market and provide innovative solutions for intimacy.
Sectors Adopting This
- Advertising
- In the advertising industry, embracing blurred photography and jittery techniques can help create captivating and attention-grabbing campaigns that resonate with viewers.
- Manufacturing
- Manufacturers in the sexual wellness industry can explore the development of innovative products, such as vibrating rings, to cater to consumers seeking enhanced pleasure experiences.
- Photography
- Photographers can experiment with blurred techniques and jittery effects to add a dynamic and engaging element to their work, particularly in advertising and fashion photography.
