Sometimes you just want to...not be you, wish you had it better. Like living on and island? Cruising down to the beach to get in touch with ones inner inners, say in Australia? Well unfortunately for you, you can no longer do this because the eBay auction for an Australian beach bum has expired. But what price would you be willing to pay for someone's identity? His sold for AU$7,500, going to the highest bidder the identity included pretty much what you would think an identity includes: lifestyle, friends, family, childhood photos, push bike as well as "roughly 300 CD's". He will even teach you how to become more like him (optional of course) Surf, hand stand, fire twirling and devil stick lessons, what a bonus!
What Makes This Trend Stand Out
- Identity Auctions
- The idea of selling or buying someone's identity as a package deal presents opportunities for disruptive innovation in the online marketplace industry.
- Disruptive Online Experiences
- Creating and selling immersive online experiences can be a new way for the entertainment and tourism industries to attract customers and stand out from traditional offerings.
- Personalised Education
- Offering personalised, hands-on education experiences based on an individual's lifestyle, hobbies and skills can help cater to the rising demand for experiential learning, presenting opportunities for disruption in the online education industry.
Sectors Adopting This
- E-commerce
- E-commerce platforms can explore new markets of identity auctions as a potential way to offer unique products to customers.
- Entertainment
- Creating and selling immersive online experiences can be a new way for the entertainment industry to attract customers and enhance the customer experience.
- Online Education
- Providing personalised, hands-on and experiential education can be a way for online education platforms to differentiate themselves and better cater to the needs of their users.
