Literally, you can serve guests their drinks "on the rocks." Sippin on the Rocks are highly polished granite cutes imported from Scotland. Place the granite in the freezer for a couple hours and then slip them into a glass and pour the whiskey. It will cool the whiskey without diluting it. The set includes two cubes, the walnut box, and two glasses.
Implications - To provide consumers with the comfort of smoother alcoholic beverages, designers are incorporating different elements to accentuate the experience. The idea of a good drink elevates social situations, which can be memorable for party goers. These ideas can be adapted to a wide variety of items related to drinking, whether it's specialty glasses or ice cubes.
What's Driving This Trend
- Specialty Drink Accessories
- Designers are incorporating different elements to accentuate the drinking experience, creating opportunities for specialty accessories like glasses and ice cubes.
- Non-diluting Cooling
- The use of frozen granite cubes for non-diluting cooling of whiskey presents an opportunity for innovation in other areas such as coffee or tea.
- Elevating Social Situations
- Incorporating unique drinking experiences can elevate social situations and create memorable experiences for party goers.
Who This Affects Most
- Beverage
- The beverage industry can innovate by exploring new non-diluting cooling methods and creating specialty drink accessories.
- Hospitality
- Hospitality businesses can elevate social situations by incorporating unique drinking experiences for their guests.
- Gifts and Collectibles
- Non-diluting cooling methods and specialty drink accessories like frozen granite cubes could be marketed as unique gifts for whiskey enthusiasts and collectors.
