I like the 'Mad Max' movies, I really do. I like ThunderDome, with Tina Turner (and the song she did for it, so good), but I especially like Road Warrior, with their hunt for petrol, and the wild child who doesn’t speak. So I was disappointed to learn of the Road Warrior Weekend, because I was not invited.
This one-time-only, three day love affair with all things 'Mad Max' went down in the Mojave desert. With people building replicas of vehicles and even gyrocopters, it looks like it was a real blast. The only thing missing from the Road Warrior Weekend is Mel Gibson (Mel Gibson circa Mad Max, not modern day Mel Gibson, can you say ‘buzz kill?').
Why This Trend Is Growing
- Mad Max-inspired Events
- Opportunity for event organizers to create immersive and experiential events inspired by Mad Max movies
- Replica Vehicle Building
- Opportunity in the automotive industry for businesses to offer custom-built Mad Max-inspired vehicles and accessories
- Post-apocalyptic Fashion
- Opportunity in the fashion industry to create post-apocalyptic, dystopian-inspired clothing and accessories for niche markets
Industries Being Reshaped
- Event Planning
- Mad Max-inspired events provide an opportunity for event planning businesses to offer immersive and unique experiences to attendees
- Automotive
- Automotive businesses can capitalize on the Mad Max fandom and offer custom-built replica vehicles and accessories
- Fashion
- The fashion industry can cater to niche markets by offering post-apocalyptic-inspired clothing and accessories
