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Sporty Minimalism Swimwear

UNIF's Athletic Swimsuit Design is Both Chic and Comfortable

— July 17, 2014 — Fashion
This athletic swimsuit design from edgy fashion label UNIF marries a fashion-forward aesthetic with comfortable materials that are designed for an active day at the beach.

The label's Badsport suit embraces the fashion world's current obsession with all things athletic and mimics a traditional baseball uniform that has been translated into a two-piece set.

This athletic swimsuit from UNIF is showcased in a black and white palette and features an adjustable multi-strap back. Each of the pieces in the set are sold separately and can be mixed and matched with other aquatic attire. This pair is made from a blend of polyester and spandex materials that are stretchy, comfortable and breathable for its wearer during hot summer days.
Trend Themes
1. Athletic Swimsuit Design - Disruptive innovation opportunity: Develop customizable and interchangeable athletic swimsuits that combine fashion-forward aesthetics with comfortable, high-performance materials.
2. Sporty Minimalism Trend - Disruptive innovation opportunity: Create a line of sporty minimalist swimwear that embraces the fashion world's current obsession with athletic apparel while maintaining a chic and comfortable design.
3. Mix and Match Aquatic Attire - Disruptive innovation opportunity: Introduce a collection of swimwear pieces that can be sold separately and mixed and matched with other aquatic attire, providing customers with endless styling options.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunity: Incorporate athletic swimsuit designs in fashion retail to tap into the growing demand for comfortable yet stylish swimwear options.
2. Sportswear Manufacturing - Disruptive innovation opportunity: Collaborate with fashion labels to develop innovative athletic swimsuit designs using high-performance materials, combining the functionalities of sportswear and swimwear.
3. Online Swimwear Marketplaces - Disruptive innovation opportunity: Create online platforms or marketplaces that offer customizable and mix-and-match aquatic attire options, catering to the needs of fashion-forward and active beachgoers.
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