This week's top trends were nothing short of bizarre, from the now viral watermelon kids of China to parties dedicating to celebrating that time of the month.
The watermelon kids, as they're now known, were toddlers who were suffering from the heat during the summer. To remedy the situation, they were lovingly put into watermelon-made outfits to keep them cool and looking adorable. Undeniably odd but incredibly cute, it's no wonder these photos performed so well.
In terms of other offbeat phenomena that made an impression on viewers this week, parties dedicated to celebrating menstruation caught the eyes of many. Certainly a different and personal reason to celebrate, this was by far one of the strangest party ideas we've ever covered.
For more information on these innovatively odd trends and other insights, check out Trend Hunter's Trend Reports.
Top Trends of the Week
20
Witch Finger Grapes
These Peculiar-Shaped Hybrid Grapes Look Like Creepy Fingers
19
Anime-Inspired Apparel
The Anne Sofie Madsen SS14 Collection is Dynamic
18
Humanized Anthropomorphic Photography
Photographer Miguel Vallinas Creates Odd Animal Pieces
17
Sour-Faced Babe Photography
This Series by April Maciborka Shows Babies Eating Lemons
16
Paint-Splattered 90s Lookbooks
The Volcom 2013 Campaign Perfectly Embodies a Decade
15
Fresh Fruit Cooling Outfits
These Dapper Chinese Watermelon Babies Creatively Beat the Heat
14
Collaged Pop-Culture Street Art
The Lisa Project Mural by Tristan Eaton Celebrates Comic Books
13
Attractive Beer Dispensers
This Beer Keg Dispenser Allows You to Keep the Drinks Flowing
12
Menstruation Celebration Parties
The Period Party by the Period Store Honors the Time of the Month
11
Couture Princess Dresses
Harrods is Auctioning Off Disney Princess Couture Dresses
10
Eclectic Autumn Fashion
The Vogue Spain August 2013 Issue Stars Diana Moldovan
9
Adult Comedy-Inspired Photoshoots
The ELLE Ukraine September 2013 Editorial Stars Milly Simmonds
8
Stunning Snow-Filled Editorials
Soo Joo Park Shines in the US Harper's Bazaar September 2013 Issue
7
Chromatic Cave Lavatories
GAD Architecture Bathroom Designs Incorporate Curved Ceilings and Walls
6
Feudal Mutant Art
Nate Hallinan's 'Medieval X-Men' Brings the Mutants Back to the Castle Age
5
Futuristic Model-Musician Captures
Daft Punk & Milla Jovovich Shoot for CR Fashion Book
4
Life-Lasting Apparel
Flint and Tinder Offer a Hoodie to Last a Lifetime
3
Theatrical Warehouse Captures
This Fashion Series Contains Theatrical Costumes and Dramatic Poses
2
Sleek Compartmentalized Tables
This Remix Collection Table is Stunning and Saves Space
1
Broomstick-Inspired Shelving
The LivingBlock Collection by Antonio Serrano Bulnes is Playful
Related Ideas
Celebrity-Starring Swimwear Campaigns
Kim Kardashian Fronts the SKIMS 'Swim Shop' Campaign
Film-Celebrating Pool Floaties
The Funboy x Barbie: The Movie Collection is Plastic and Fantastic
Doll-Themed Fashion Collections
Bloomingdale’s Celebrates the Barbie Movie with New Capsule
Graphic-Adorned Summer Fashion Collections
Boys Lie's June Collection Drop Was Stunning
Freshly Rebranded Frozen Drinks
Slurpee's Bold New Identity and Mascot Speak to Gen Z
Hater-Created Music Videos
Liquid Death's Greatest Hates Volume III Features Social Media Comments
Lunar Festivity-Inspired Fashion Capsules
KENZO Unveils the Year of the Dragon Collection
Travel-Friendly Skincare-as-Makeup
MILK MAKEUP Debuted the BOUNCE and JUICY TONES Lip + Cheek Line
Beer-Pouring Party Billboards
JUBEL Made a Billboard That Pours Pints Invites People in to Party
Fruit-Forward Energy Beverages
V8 +ENERGY Unveils Limited-Edition Summer Flavors
Vasectomy-Inspired Boxers
Twisted Tea Introduces the First-Ever Twisted Tea VasectomUndies.
Food-Inspired Apparel Collections
Vandy The Pink Releases New Burger-Themed Apparel Collection
Cat-Themed Soda Cans
Pepsi Cat Cans Commemorate the Growing Number of Cat Owners in China
Ice Cream Summer Activations
Halo Top Canada Kicks Off Summer with a Feel Good Summer Campaign
Tablet-Integrated Fashion
The Lenovo Tab Wear Collection Explores the Concept of "Me Time"
Aluminum-Packaged Water Cans
Thinkerbell and the Laneway Festival's Founder Launch a Water Product
Vodka Garden Party Events
CÎROC Vodka ‘Hit The Courts’ to celebrate its Honey Melon Flavor
Moon Festival-Inspired Snack Boxes
Tokyo Treat Boasts a Moon Festival Theme with Its Latest Box
Playful Modular Mops
Staff and Clorox Created a Colorful Wet Mop with Rubber Hat Topper
Eclipse-Inspired Snacking Kits
MoonPie Created a Solar Eclipse Survival Kit
Upcycled Fruit Skincare
'My Skin Feels' Repurposes Olive Oil, Ketchup & Mandarin Juice Waste
Mid-Life Sex Festivals
Davina McCall Debuts World's First Menopausal Sex Festival for Gen X Women
Destigmatizing Period Comical Kits
ModiBodi and Justyna Green Relaunch the First Period Kit
Mood-Boosting Cafe Pop-Ups
Skittles' House of Joy Brightens the Dark Days of February
Experiential Mental Well-Being Events
Batiste's Refresh & Reflect Events Connect & Uplift Students
Seasonal New Year-Inspired Apparel
lululemon Launches a New Collection for the Year of the Dragon
Social Media News Updates
Meta's Threads Update Features a 'Trending Now' Feed for Relevant News
Mango-Flavored Boba Drinks
Piada Italian Street Food Has a New Mango Sunburst Fresca Drink
New York-Inspired Picnic Series
Nik Bentel's New York Picnic Series is Whimsical & Eye-Catching
Gen Z Crafting Events
Red Heart Hosted an Exclusive "Crafternoon" in NYC
Period Sex Campaigns
U by Kotex Launches “Let’s Have Period Sex” Chocolates for Valentine's Day
Fruit-Infused Lemonade Popsicles
Trader Joe's Strawberry Lemonade Ice Bars are Summer on a Stick
Celebratory Convenience Store Apparel
The 7-Eleven 7/11 Birthday Collection Commemorates 96 Years
Hydrating Summertime Smoothies
The Smoothie King X-Treme Watermelon Smoothie Comes in Two Options
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Temporary Tooth Tattoos
Hismile's SmileStika Enhances Teeth with a Touch of Whimsy
AR-Powered Gift Sets
The Moonglow Gift Set Celebrates the Mid-Autumn Festival
Menstrual Leave Campaigns
Intimina Launched Useless Spanish Lessons for Menstrual Hygiene Day
Monster-Themed Ice Creams
The Baskin-Robbins Okashina Okashina Halloween Celebration is Spooky
Kid-Friendly Bubbly Beverages
GoodPop's Sparkling Juice Drinks Have No Added Sugar
Period-Inspired Fashion Capsules
Nadya Okamoto Partnered with Chnge on an Exclusive Apparel Line
Contemporary Ramadan Collections
Trendyol is Celebrating Ramadan with a New 105-Piece Collection
Mini Hydration Cubes
waterdrop Debuts in Australia with the Help of Tennis Star Novak Djokovic
Watermelon Mint Kids Toothpastes
Boka is a Viral Brand Known for Its Fun Toothpaste Flavors
Movie-Themed Skincare Releases
Glow Recipe Collaborated with Barbie to Create a New Hydration Kit
Empowering Women's Campaigns
PLT Celebrates International Women's Day in #PrettyPowerful Ad
UK Summer-Ready Sporty Fashion
Unknown London Launches a New Capsule Designed for Summer
Humorous Period Care Campaigns
Thinx's New Period Underwear is Introduced in an Ad by OBERLAND
Idol Singer Breakfast Promotions
Mos Burger Offers Dining Experience with Idols via AR
Lunar New Year-Inspired Noteboooks
Moleskine Adds New Designs to the 3 Artists, 3 Countries Series
Extraterrestrial Influencer Campaigns
MoonPie's Alien Acquisition Shares Ads for Extraterrestrials
Kid-Focused Hydration Beverages
Caliwater Launches a New Kids Line for Optimal Hydration
Kid-Friendly Kombuchas
TIM TAM TUMMY Offers a Healthier Alternative to Juice Boxes
Korean Culture-Inspired Apparel
Bonchon Unveils Exclusive Shirts Celebrating AAPI Heritage Month
Shoppable Hybrid Apps
Lemon8 is a New Social Media App Combining Aspects of Instagram & Pinterest
New Year-Inspired Snack Boxes
TokyoTreat New Year's Box Offers Special Snacks for the Season
Lunar New Year Campaigns
self-portrait's New Collection Celebrates Family Tradition
Slimed Food Festivals
Nickelodeon Hotels & Resorts is Hosting Its First-Ever Food & Slime Festival
Forward-Thinking Wedding Pop-Ups
Anthropologie Weddings x Pinterest Shares Emerging Styles
Cringe-Worthy Photo Campaigns
Sour Patch Kids is Challenging Fans to Choose "Cringe or Candy"
Bubble Tea Costumes
Spirit Halloween & Kung Fu Brew Created Boba-Inspired Halloween Outfits
Technology News Summaries
TechTok Helps Readers Stay On Top of News in Five Minutes
AI-Created Romance Books
Smoothie King Co-Authored a Book with ChatGPT to Market Summer Smoothies
Fruit-Forward Tequila Cocktails
Dad Water is Personality-Packed Fruit-Infused Tequila Water
Retro Family Photoshoots
Blue Bunny is Inviting Families to Pop-Up 90s-Themed Photoshoots
Stylish Menstrual Undergarments
Saalt Debuts a Menstrual Underwear Collection at Target Locations
Hyper-Personalized Wellness Apps
28 Seeks to Empower Women on Their Wellness Journey
Secondhand Fashion Editorials
Vinted Styled a Shoot Exclusively with Vinted Finds
Summertime Fruit Chewing Gums
Extra Sugarfree Watermelon Responds to Consumer Demand
Teen-Focused Period Underwear
Proof Debuts the Teen and Tweens Reusable Period Underwear
Hydrating Melon Beverages
Mela Watermelon Water is Packed with Electrolytes & Antioxidants
Ramadan Fashion Capsules
REDTAG Launches its Annual Ramadan Fashion Collection for Women and Kids
Themed Party Generators
Drizly's Party Theme Generator 3000 Helps with Hosting Themed Parties
Kid-Focused Fruit Smoothies
Tropicana Releases Two New Fruit Smoothies Designed for Kids
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Athlete-Backed Menstruation Campaigns
#SportYourPeriod Addresses Menstruation Stigma in Sports
Tongue-Dyeing Frozen Treats
The Twister Berry-licious Pops are Made with Real Fruit
Celebratory Moon Viewing Pizzas
Pizza Hut Tsukimi Huts Melts Come in Two Varieties
Globally Inspired Lemonades
Little Maven Lemonade Shares a Classic Refreshment with a Twist
New Year-Celebrating Retail Capsules
BAO and Dover Street Market Celebrate Lunar New Year
Valentine's Day Boba Lineups
Krak Boba’s '14 Days of Love' Celebrates Its Most Romantic Drinks
Denim-Based Summer Fashion
A1 Denim Highlights Themes from the 90s for the SS23 Capsule
Hydrating Kid-Friendly Cactus Waters
Caliwater Kids Pouches Come in Two Flavors
AI Party Planning Assistants
PartyKit Ensures The Little Details are Taken Care of
Gen Z-Focused Menstrual Care
15-Year-Old Zoe Leffler Debuts a Menstrual Wellness Brand Called Cycl
Over-the-Top Easter Desserts
Serendipity3 & PEEPS Teamed Up to Create an Easter Beverage
Artist-Remixed Summertime Drinks
The Sonic Drink Remix Campaign Stars Four Musicians
Celebratory Cheesy Snack Cakes
Milk Bar's Cheetle-Infused Birthday Cake Celebrates Cheetos' 75th
Themed Heart-Shaped Chips
Japanese Snack Brand Calbee Unviels its Valentine's Day Chips
Marshmallow Chick Dessert-toppers
Orange Leaf Just Added Easter Peeps as a New Fro Yo Topping
Miniature Collectible Campaigns
The World’s Smallest Lines are the Focus of Influencer Marketing
Girlhood-Inspired Clothing Drops
Peachy Den's 'Sweet Cheeks' Collection Pays Homage to Girlhood
Magnetic Hand-Holding Socks
These Children's Socks Add a Touch of Whimsy to the Everyday Item
Human Candle Campaigns
These Human Statues of Candle Wax Bring Attention to Youth Burnout
Fruit-Forward Summertime Gins
Tamworth Garden Watermelon Flavored Gin is Ready for Cocktails
British Nightlife-Inspired Fashion
Martine Rose's Spring/Summer 2024 Collection is Eye-Catching
Exclusive Swimwear Collections
Mabi Swimwear Celebrates Swim a Lap Day with New Styles
Co-Branded Inflatable Pools
The Canada Dry x Carrots Bundle Shares Stylish Summer Staples
Lemonade-Themed Sour Candies
Sour Patch Kids Lemonade Fest Has Four Flavors in the Mix
Avant-Garde Radish Accessories
The Ravishing Radish Hat from House & Parties is Handcrafted
Paradise Sparkling Water Activations
Spindrift Debuts Greetings from Paradise for Hot New Yorkers
Creativity-Celebrating Week-Long Campaigns
Crayola Education Will Kick Off Crayola Creativity Week
Empowering Period Campaigns
Natracare Launched the Project #Bekind Campaign in May
Lemonade-Infused Watermelon Smoothies
Smoothie King Has a New X-Treme Watermelon Lemonade Smoothie
Customer-Crafted Beauty Products
KIKI World Presents a New Product Made by Consumers
Lunar New Year Celebrations
MáLà Project and Busboy Collaborate on a Special Event
Watermelon Lemonade Sorbets
Ygurtland’s Refreshing Watermelon Lemonade Sorbet Launches for Summer
Picnic-Themed Sparkling Waters
Waterloo Tropical Fruit Sparkling Water is Only Here for the Summer
Upcycled Watermelon Waste Chutneys
Fresh Direct Watermelon Rind Chutney Combats Against Food Waste
Outdoor Dining Canned Cocktails
Mixtons Canned Cocktails Now Come in Three New Flavors
Trend-Inspired Catering Menus
Jimmy John's Introduces the 'Boy Math' Catering Bundle
Movie-Themed Frozen Refreshments
These Trolls-Inspired ICEE Flavors Celebrate the Upcoming Film
Summertime Digestive Health Sodas
OLIPOP Watermelon Lime Boasts a Candy-Like Flavor
Water Conservation-Promoting Fashion Shows
The Wet Gala is Scheduled for May 30th, 2024 in Toronto
Cargo-Honoring Fashion Campaigns
Peachy Den Highlights its Mimi Cargo Pants in a Campaign
Innovative Cooling Product Partnerships
MISSION Sponsors runDisney Springtime Surprise Weekend
Sophisticated Mid-Autumn Festival Lines
MarieBelle New York Ccelebrates a East Asian Tradition
Replenishing Mineral Water Campaigns
Crazy Water's Crazy Dry January Makes Not Drinking Fun
Carton-Packaged Watermelon Waters
Boxed Water Watermelon Offers a Splash of Summery Flavor
Canned Watermelon Drinks
Mela Watermelon Water is Hydrating and Rich in Antioxidants
Branded Pregnancy Scans
Marmite is Inviting Parents to Discover the Nature of Their Unborn Child
Creature-Themed Graphic T-Shirts
Mr Jones Watches Debuts its First Line of Unisex T-Shirts
Popsicle-Polish Crossover Collaborations
Daily Harvest Debuts the Pops and Matching Nail Polishes
Period Poverty Non-Profits
PERIOD. is a Global Nonprofit That Aims to Eradicate Period Poverty
Frozen Watermelon Drinks
Krispy Kreme's Watermelon Chiller is a Limited Time Summer Drink
Melon-Flavored Gin Spirits
June Watermelon by G'Vine is Made with 100% Natural Flavors
Record-Breaking Drag Brunches
H&M Broke a Record for the "Most People Attending a Drag Brunch"
Music Culture-Honoring Graphic Tees
Patta's Dance T-Shirt Celebrates the UK's Music Culture
Record-Breaking Pickle Parties
Pickle Juice is Sponsoring the World's Largest Pickle Party
Halloween-Inspired Retail Capsules
Target Debuts a New Private-Label Halloween Capsule for October
AI-Enhanced Period Apps
Orchyd Recently Introduced New Enhancements to Its Period App
Premium Watermelon-Flavored Kombuchas
MOMO Watermelon Kombucha Was Created with Natoora
Smartphone-Filmed Festive Campaigns
Apple Celebrates Lunar New Year with Little Garlic Film
Autumnal Fried Chicken Menus
The KFC Japan Tsukimi Menu Includes Four Items for Moon Viewing
Unconventional Foodie Magazines
Food& Magazine Explores the Weird and Wonderful World of Food
Destigmatizing Perimenopause Series
Always Discreet's 'I Wish I Knew' Shares Women's Experiences
Urban Communal Dining Events
Toronto's Weekly Communal Table Program is Hosted Under a Highway
Savory Ice Cream Treats
Milk Bar’s Seasonal Summer Offerings are Available at Bakeries Nationwide
Mobile Weenie Wedding Chapels
Oscar Mayer Made a Mobile Wedding Chapel for Springtime Ceremonies
Novelty Polling Websites
Funnypoll Gives Users a Quick Laugh in an Often Overwhelming Online Space