Gap.Inc, which operates some of the most recognized stores as Old Navy and Gap, is a company infamous for offering cute styles at low prices. The company has also been equally recognized for some of its hilarious and inventive marketing strategies as demonstrated in their ad campaigns.
Old Navy has always been able to have a bit of fun as well as keeping it age appropriate with their ads. They tend to infuse a mix of song, dance and color as can be seen in the company's ads, which features the cast of 90s hit Blossom. Gap ads take a varying but similar approach as highlighted in one of its campaigns, which uses amazingly talented individuals from dancers to musicians to sell products.
Each is as innovative and memorable as the next, and ensures that the stores are continued to be talked about.
11 Memorable Gap Inc. Campaigns
From Old Navy Look Alike Ads to Gap Talent-Highlighting Campaigns:
Ariel Weber — Nov 24, 2012 — Marketing
10
Humiliating Holiday Portraits
The Old Navy ‘Awkward Holiday Photo Mobile' Challenge
9
Kim Kardashian Look-Alikes
The Melissa Molinaro Old Navy Commercial Gets People Talking
8
Super Slipper Sales
Old Navy's $1 Extravaganza Incites a Flip Flop Frenzy
7
90s Love Triangle Denim Ads
The Old Navy Why Choose? Commercial Stars '90210' Alums
6
Talent-Highlighting Clothing Ads
The Gap 'Icon Redefined' Campaign Showcases Musicians & Dancers
5
Playful Painting Kiddie Campaigns
GapKids 'Shine On' Advertisement Features Talented Children
4
Mock Model Campaigns
Old Navy Spoofs Its Customers & Tabloid Culture With ‘SuperModelquins'
3
Manly Fashion Marketing
The Old Navy Dress Like A Guy Campaign Takes Aim at Luxury Designer Ads
2
Funny Audio Catalogs
The Jordan Knight Old Navy CD is a Humorous Way to Sell Summer Wear
1
Latina-Targeted Webisodes
Old Navy 'Stolen Styles' is a Telenova Geared at Hispanic Women
Related Ideas
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Storytelling-Forward Footwear Campaigns
Vans Unveils the Old Meets Knu Campaign
Fabulous Fashion Ad Campaigns
The Balmain Spring 2024 Ad Campaign Features Gisele Bündchen
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Sneaker-Stealing Campaigns
Rob It To Get It by Distance Challenged Customers to Outrun a Sprinter
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Freshly Rebranded Frozen Drinks
Slurpee's Bold New Identity and Mascot Speak to Gen Z
Soda-Branded Fashion Capsules
The Forever 21 x Coca-Cola Collection Exudes a Timeless Allure
Sun-Framing Billboards
Minute Maid's New Billboards Help Passersby Get a Daily Dose of Vitamin D
Comfortable Festival-Ready Apparel
adidas Curates a Range of Festival-Ready Apparel
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Colorful Ambassador-Led Global Campaigns
Vans Recently Launched the This is Off the Wall Campaign
Family-Friendly Gamer Apparel
The Gap x Super Mario Nintendo Clothing Line is Arriving in Japan
Soda-Branded Sweatsuit Merch Lines
poppi Launched a Stunningly Playful & Stylish Sweatsuit Line
Filmic Curated Closets
Stitch Fix's Main Character Closets Provide Nostalgic Style Inspiration
Brand History-Honouring Capsules
Vans and WP Collaborate on a Head-to-Toe Fashion Collection
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
Employee Fragrance Campaigns
Lidl's Fragrance Campaign Features Local Talent with Celebrity Names
Hilarious Judicial Beauty Ads
e.l.f. Cosmetics Debuts "Judge Beauty" Campaign
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Candid Furniture Campaigns
Life is Not an IKEA Catalog Shows a Different Side of Home Products
Online Merchandise Storefronts
The Panera Shop Gives Access to Bread-themed Apparel & Carb-Couture
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Fake Ketchup Campaigns
This Heinz Campaign Exposes "Ketchup Fraud"
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
80s Football-Inspired Collections
Admiral Sports Introduces the Team Dressers Collection
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Celebrity-Fronted Gardening Campaigns
Miracle-gro Introduces the Gro Like Martha Campaign
Art Museum-Inspired Campaigns
Kachorovska's Latest Campaign is Located in a Ukranian Museum
Cinematic Fashion Campaigns
Norse Projects Partners with Mikkel Karstad for Its New Campaign
Vintage-Inspired Minimal Clothing
Sean Wotherspoon Unveils a Vintage Gap Collection
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Nudist-Themed Sporty Fashion Campaigns
PUMA and NOAH Join Forces on a New Collection
Small-Format Department Stores
Macy’s Unveils Plan to Open Up to 30 Small-format Stores
Sporty Visual Fashion Campaigns
PUMA and NOAH Join Forces on a New Sporty Campaign Series
Age-Inclusive Collaborative Streetwear
LL Bean Joins Forces with BEAMS on a Capsule for SS23
Celebratory Convenience Store Apparel
The 7-Eleven 7/11 Birthday Collection Commemorates 96 Years
Empowering Clean Beauty Campaigns
Babe Original Celebrates Individuality with 'Originally You'
Futuristic Shapewear Ads
Skims' First-Ever TV Ad, Skims Lab, Stars Kim Kardashian in Every Role
Soda Logo Rebranding Campaigns
Pepsi's New Logo Goes Across the Globe with a Bright Light Show
Confident Smile Campaigns
Aquafresh's New Oral Health Campaign Boosts Children’s Dental Confidence
Gen Z Fragrance Campaigns
Axe's Fine Fragrance Collection Campaign Stars Lil Baby
Humorous Collab Fashion Campaigns
Barbour and Maison Kitsuné Launches a New Campaign
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Juxtaposing Artful Denim Capsules
Levi's and Kenzo Join Forces on a New Collection Together
Cheeky Wireless Service Ads
Visible's New Campaign with Jason Alexander Highlights Transparency
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
Collaboration American Brand Sleepwear
The Macy's x Gap Collection Has Options for Men and Women
Smile-Reflecting Toothpaste Campaigns
Colgate & Oglivy Create the #FreeYourSmile campaign
Cookies-Inspired Personal Care Lines
Native Unveils a Girl Scouts of the USA Personal Care Line
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Collossal Crocodile Campaigns
The Lacoste 'Play Big' Campaign Features Artists and Athletes
Celebratory Disney-Inspired Collections
Forever 21 Celebrates Disney's 100th Anniversary
Renovated Accessories Flagship Stores
The Boyy Flagship Store Gets Another Refurbishment
Creative-Backed Footwear Campaigns
G.H. Bass Introduces Its Stepping Out Campaign
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Durable Outdoor-Centric Lifestyle Apparel
The North Face Presents the Ripstop Collection
Grocery Store-Branded Apparel
ALDI Has Launched the 2023 ALDI Gear Collection of Clothes & Goods
Comfort-Focused Footwear Ads
The ALDO Spring 2024 Campaign Highlights Its Pillow Walk Technology
Maturity-Inspired Fashion Campaigns
Kachorovska Recently Launched Its Fall/winter 2023-24 Campaign
Character Graphic Collaborative Apparel
UNIQLO Presents an Adorable Hello Kitty Capsule
Japan-Expansive Physical Fashion Stores
Studio Nicholson Gets a New Store in Tokyo
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
Ultra-Stylish Tween Clothing Collections
Hayden Girls Offers a Diverse Range of Tween Clothing
Nature-Emphasizing Outdoor Campaigns
Craghoppers Introduces Its Spring/SSummer 2024 Collection
70s-Inspired Apparel Collections
Marni and No Vacancy Inn Unveil Collaborative Summer Apparel
Humorous Natural Deodorant Campaigns
The Every Man Jack 'Still Smell Good' Campaign is Catchy
Rebranded Offbeat Sodas
Dr Pepper's New Cans and New Campaign Embrace Weirdness
Gen X Candy Campaigns
Klondike's Bar-cade Campaign Engages Gen X Consumers
Nostalgic Fragrance Campaigns
Impulse & Frankie Bridge Faithfully Recreated Iconic 90s Looks
Retro Family Photoshoots
Blue Bunny is Inviting Families to Pop-Up 90s-Themed Photoshoots
Minimal Preppy Fashion Capsule
G.H. Bass Presents a Look at the Modern Ivy Collection
Iconic Artist-Adorned Jeans Lines
The Lee x Jean-Michel Basquiat Capsule is Effortlessly Stylish
Affordable Back-to-School Campaigns
Staples Canada Embraces the Theme of '90s Throwback Pricing
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Ketchup Obsession Campaigns
'It Has to Be Heinz' Spotlights Fans' Intense Love of Heinz Products
Tongue-In-Cheek Soda Campaigns
Pepsi Jokes at Coca-Cola in It's Tastes Better Campaign
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Denim-Themed Beauty Collections
e.l.f. x American Eagle Speaks to Gen Z's Love of Self-Expression
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Minimal Affordable Sub-Labels
Target Presents its Own No-Frills Brand with Minimal Design
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Celebrity Sportswear Capsules
Adidas Unveils the 'Z.N.E. Collection' for its New Sportswear Label
Rolling Paper Apparel Collections
The Zig-Zag Vintage Collection Pays Homage to the Brand's Legacy
Swipable Curated Ad Inspiration
Swipify Lets Users Swipe Through the Latest Ad Campaigns
Sketch Comedy Retail Commercials
The Target Lady Ad Revives a Familiar Comedic Character
Celebrity-Backed Bag Campaigns
Coach Debuts the ‘In My Tabby’ Campaign with Celebrity Inspiration
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
Revamped Private Label Ranges
The Target up&up Collection Has Been Expanded and Updated
Film-Themed Retailer Collections
Target x Disney The Little Mermaid Collection Arrives This Month
Music-Inspired Campaigns
The New Pepsi Campaign Features Bad Bunny
Elevated Contemporary Sportswear Lines
Admiral Sporting Goods Co. Re-Interprets Classic Designs
Mature Fashion-Forward Brands
'Wit & Wisdom' Launched for Older Consumers to Stay Fashion-Ready
Orange Branding Updates
Minute Maid Launches a New Global Brand Identity for its Orange Products
Spring-Ready Fashion Editorials
The Garbstore Presents its New Campaign for the SS23 Season
90s-Inspired Tween Fashion
John Lewis' New Collection Will Outfit Gen Alpha
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Empowering Car Ads
CarMax's New Ad Campaign Takes a Witty Approach
Blockbuster Shopping Campaigns
Walmart Reunited the Mean Girls Cast for Its Black Friday Ads
90s Musician Cracker Campaigns
This OLD BAY Goldfish Campaign Stars Lisa Loeb
Apothecary-Style Supplement Stores
The New GNC Flagship Boasts a Warm, Open, Inviting Atmosphere
Model-Inspired Fashion Collections
The Partnership Between BOSS and Naomi Campbell is Significant
Humorous Slogan Graphic T-Shirts
Navinder Nangla Joins Converse on the City Tees Initative
Conversation-Encouraging Retail Spaces
PlayLab Inc Creates a Flagship Store for MadHappy
Australian Yogurt Campaigns
Yoplait Launches a New Platform and Marketing Campaign with AJF
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Vintage-Inspired Fashion Collaborations
Lee® and Daydreamer® Launch a Limited-Edition Fashion Line
Mini Musical Productivity Ads
Slack's The Big Meeting Takes on a Musical Number
Vacation Rental Campaigns
Airbnb Debuts an Animated Ad That Celebrates Booking a Place to Yourself
Youth Art Campaigns
Sun Bum Taps Into the Gen Alpha Market with an Innovative Art Contest
Celebrity-Backed Fragrance Ads
Axe Targets Generation Z with its New Star-Studded Campaign
Extensive Collaborative Kids Apparel
Palace Gap is a Collaborative Effort Between Two Brands
Cargo-Honoring Fashion Campaigns
Peachy Den Highlights its Mimi Cargo Pants in a Campaign
Playful Language App Campaigns
Duolingo is Not Taking Any Excuses to Miss Learning Lessons
Age-Inclusive Father's Day Campaigns
Brooks Brothers' Latest Campaign Celebrates Dads
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Designer-Approved Western Apparel
Dapper Dan Debuts a New Spring Collection with GAP
Park-Inspired Outdoor Fashion Capsules
Parks Project Sets out to Preserve National Parks
Revamped Juice Overhauls
Ocean Spray Announces a Brand Overhaul with Modern Influences
Convenience Chain Golf Collections
7-Eleven Unveils its new Convenience Tour Golf Collection
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
Love-Inspired Tennis Brands
Love All Boasts a Collection of Stylish and Functional Activewear
London Creative Loafer Campaigns
G.H. Bass Taps Creatives for the Stepping Out Campaign
Affordable Clean-Label Groceries
Know & Love Offers Cost-Conscious, Clean Foods and Beverages
Stylish QSR-Backed Apparel
Panera Bread Unveils its New Menu-Inspired Merchandise Collection
Size-Inclusive Adaptive Apparel
QVC Launches the Denim & Co. Adaptive Apparel Collection
Inspiring Heritage Campaigns
Comcast's 'Be the Next Story Told' Spot Celebrates Hispanic History
Adventure-Inspired Editorials
HBX Has Debuted a New Lookbook with Items from Well-Known Brands
Opulent High-Quality Garments
Nobody's Child Introduces its All-New Premium Collection for Summer
Holiday Meal Savings Campaigns
The Dollar General 'Decked Out In Deals' Campaign is Cost-Conscious
Comforting Oat Bar Ads
Humanaut Launches a Campaign for Bobo's, Highlighting Home-Baked Taste
Expressive Piercing Campaigns
The New Visual Identity for Pierced by Claire's Targets Gen Zalpha
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad
Festive Value-Minded Retail Campaigns
The Spar BIG Deal of Christmas Campaign Launches This Month
Low-Cost Cosmetic Retailer Expansions
Dollar General is Rolling Out a New Beauty Layout
Locally Focused Footwear Stores
The Athlete's Foot Opened a Neighborhood Concept Store in Atlanta
Parent-Focused TV Campaigns
NatureFresh's TV Campaign Explores How Active Parenting Benefits Kids
Expansive Grocer Holiday Promotions
Natural Grocers Holly Deals Offer Up to 46% Off Products