Naughty sells--charity, not so much. In an inspired effort to lure adults into the socially-conscious habit of charitable giving and cause support, marketers have fused the two ends and have circled the attention of many.
Artistic nudity is the latest favorite means of publicity, and truly it can hardly go unnoticed. Other initiatives such as exposing personal apparel and even breast oriented creations have also attempted to capture a piece of the action.
The charity trend is growing increasingly strong nowadays, indeed. Maybe naughty was actually the lucky trigger, but let's just hope it is not the source.
17 Charitably Naughty Ideas
15
‘Wearing Nothing' For a Cause
Gods of Sport
14
Naked Celebs For A Cause
Centrefolds for Everyman Cancer Campaign
13
Charitable Naughty Rugby Calendars
‘Gods of Football 2009'
12
Donating Breasts for Charity
Katy Perry Helps "Keep a Breast"
11
Donating Breasts for Charity (UPDATE)
Katy Perry's ‘Boob Job for Charity'
10
Charitable Nudetography
Athletic 'Champions' Drop Trou for AIDS Awareness
9
Naked For A Cause
Alicia Silverstone Strips Down For PETA
8
Boobs as a Paint Brush
Breast Painted Plates For Charity
7
Glow in the Dark Lingerie
Playtex Glows for Charity
6
Sexist Charity Photos?
Ryanair Bikini Calendar
5
Condom Couture
Dress Made of Condoms for AIDS Charity
4
Prostitute Auctions Herself for Charity
27 Hours of Chilean Love
3
Fantasy Fashion For Charity
Agent Provocateur at Life Ball 2008
2
Charitable in the Buff
19 Causes That Get Celebs to Bare All
1
Controversial Anti Rape Posters
Telefono Donna Ad Causes Uproar
Related Ideas
Valentine's Day Lingerie Collections
SKIMS Taps White Lotus Stars for Its Valentine's Day Campaign
Celebrity-Starring Swimwear Campaigns
Kim Kardashian Fronts the SKIMS 'Swim Shop' Campaign
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Heavy Metal-Inspired Kid's Clothing
nununu's Spring/Summer 2023 Line Boasts Edgy Designs
Sneaker-Stealing Campaigns
Rob It To Get It by Distance Challenged Customers to Outrun a Sprinter
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Teddy Bear Outerwear
Build-A-Bear Cuddly Couture Shares Cozy, Warm Styles
AI-Generated Swimsuit Campaigns
Undiz Launches a New Campaign with AI-Generated Models
Respectful Nudist Beach Campaigns
Campaign Aims to Protect the Tradition of Nudism in Catalonia
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Age Inclusive Romantic Lingerie Ads
Bluebella's Valentine's Day Campaign Boasts Marie Helvi
Faux-Nipple Climate-Awareness Fashion
SKIMS Presents the New Ultimate Nipple Bra Design
Beer-Pouring Party Billboards
JUBEL Made a Billboard That Pours Pints Invites People in to Party
Nude-Friendly Hiking Trails
Bear Naked and Gaia GPS Launched a First-of-Its-Kind Trail System
Uplifting Gen Z Fashion
Boohoo & Pantone Created a Collection for Mental Health Awareness Month
Gaming-Inspired Fashion Collections
Charli Cohen x Diablo IV Hit Selfridges Stores in the UK
Purposeful Empowering Apparel
Living Life on Purpose: Connecting with Customers through Clothing
Luxury Lingerie Campaigns
Honey Birdette and Ellen von Unwerth Debut Bold 'On the Run' Lingerie Ad
Hug-Activated Marketing Machines
UNIQLO France and The Pull Launch the Hug to Unlock Ad
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Candid Furniture Campaigns
Life is Not an IKEA Catalog Shows a Different Side of Home Products
Curious Whiskey Campaigns
Four Roses' Don't Mention It Campaign Targets Younger Whiskey Drinkers
Individualism Unisex Apparel
GUILTY Recently Launched the HOLLY GUILTY CHURCH Collection
Naughty Holiday Campaigns
Diesel's XXXMas is Inspired by Erotic 90s Aesthetics
Provocative AR Campaigns
NotCo's 'Not So Happy Animals' Presents Food Logos in a New Light
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Goddess-Inspired Jewelry Campaigns
Awe Inspired Launched the Enter Your Goddess Era Campaign
Vodka-Branded Holiday Lines
Tito's Handmade Vodka Launches Kinda Ugly Holiday Collection
Fantastical Hyper-Utility Fashion Liness
Outlier's Fall 2024 is Titled IDEAS 7 - Dirty Dirty Jobs
Cancer-Symptom Detecting Bras
Love & Nudes Joins McCann Toronto on the Stage Zero Capsule
Nudist-Themed Sporty Fashion Campaigns
PUMA and NOAH Join Forces on a New Collection
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Suggestive Spread Campaigns
The Marmite First Timers Campaign Targets Gen Z
Celebratory Artist-Created NFTs
The NARS Campaign, Dubbed Orgasm, Activated, Launched on July 31st
Empowering Pride-Themed Apparel
The Love For All Kinds Capsule Collection is Now Live
Sporty Visual Fashion Campaigns
PUMA and NOAH Join Forces on a New Sporty Campaign Series
Senior Safe Sex Campaigns
Jems Launched a Bold New Campaign Called “F#cking Old”
Female Empowerment Outerwear Ads
Canada Goose Honors Female Empowerment with New FW23 Campaign
Humorous Collab Fashion Campaigns
Barbour and Maison Kitsuné Launches a New Campaign
Vibrant Children's Fall Fashion
nununu Recently Launched Its Fall 2023 Capsule & Its Eye-Catching
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Couple-Focused Fashion Campaigns
The Burberry 'B:Mine' Campaign Showcases Intimacy and Gifts
Charitable Feasting Trousers
Irn-Bru Debuts a Pair of Festive Feasting Trousers for Charity
Heiress-Created Homeware Collections
Walmart is Launching Paris Hilton's Be An Icon Collection
Inclusive Fashion Runways
The Runway of Dreams Foundation Returns for New York Fashion Week
Creative-Focused Sportswear Campaigns
adidas Celebrates Creativity with Ama Qamata and Dee Koala
Playful Travel-Inspired Sock Designs
HOTSOX and Meagan Morrison Debut a Range of Playful Socks
Cookies-Inspired Personal Care Lines
Native Unveils a Girl Scouts of the USA Personal Care Line
Giving Tuesday Campaigns
Lush Embraces Giving Tuesday with the Charity Pot and the #92 Shampoo Bar
Chic Mother-Daughter Apparel
The Newest Never Fully Dressed Collection is an Ode to Nostalgia
Live Swimwear Photoshoots
The 2023 Knix Swim Collection Launched with an Unretouched Campaign
Adult-Targeted Plush Toys
Build-A-Bear After Dark Shares Gifts & Collectibles for "Kidults"
Sexuality-Exploring Artful Exhibitions
Faye Toogood Explores Sensuality with the Rude Arts Club
Body Artwork-Inspired Fashion
Jean Paul Gaultier Presents the Body Tattoo Apparel Designs
Scannable Snack Charity Campaigns
This Pringles Movember Campaign Updates the Brand's Mascot
Cup-Stealing Clothing Collections
Stella Artois' Steal Artois Collection Honors Bar Culture
70s-Style Cat Snack Ads
Temptations' Creamy Purrrr-ée Treats Star in a Nostalgic Holiday Ad
Charitable Fashion Initiatives
KACHOROVSKA is Collaborating with SavED to Benefit Ukraine
Chic Sustainable Underwear Brands
Subset Formerly Known as Knickey, Launches in North America
Humorous Period Care Campaigns
Thinx's New Period Underwear is Introduced in an Ad by OBERLAND
Maturity-Inspired Fashion Campaigns
Kachorovska Recently Launched Its Fall/winter 2023-24 Campaign
Charitable Limited-Edition Leggings
Splits59 & The Goods Mart Create the "Do Good" Leggings
Supermodel-Backed Automotive Campaigns
The BMW 'Dare to be You' Campaign Stars Naomi Campbell
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
Playful Creativity-Focused Campaigns
Sharpie® Launches the World is Your Canvas Tour
Coronation-Themed Sex Toy Campaigns
This SexToys.co.uk Campaign Cheekily Promotes Pleasure
Stylish Platform-Branded Merchandise
OnlyFans Debuts a Merchandise Capsule Ahead of Father's Day
Kindness-Encouraging Soda Campaigns
The Coca-Cola 'The World Needs More Santas' Ad is Festive
Cancer Awareness Nighties
Lusomé Launches the Leslie Nightie in Tribute to Cancer Victims
Nostalgic Fragrance Campaigns
Impulse & Frankie Bridge Faithfully Recreated Iconic 90s Looks
Festive Savory Snack Ads
Frito Lay Canada is Encouraging Canadians to Leave Out Chips for Santa
Trans Kidney Health Ads
Africa Creative's Ad Sheds Light on Trans Community's Kidney Health Burden
Festively Branded Sweater Collections
Unilever and notjust Collaborated on Christmas Jumpers
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Wasteful Shopping Billboards
Not On The High Street's Billboards Highlight a "Don't Gift Guide"
Secondhand Fashion Editorials
Vinted Styled a Shoot Exclusively with Vinted Finds
Villainous Board Game Campaigns
The Monopoly All is Fair Campaign Leans into Competition
Honest Female Athlete Campaigns
'Get Explicit' by Hillberg & Berk Empowers Women in Sports
Recycled Sunny Swimwear
Parade Unveils its First Swimwear Collection with Inclusive Sizing
Youthful Undergarment Brands
Maidenform Introduces its Younger, Gen Z-Focused Brand, M
Cheeky Electric Vehicles Ads
Škoda 'Hijacks' Competitors in Innovative Marketing Campaign
Library Literature Merchandise
Toronto Public Library Debuts Chic Merchandise Including Shirts
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Dynamic Distinct Blanket Collections
Hogai Presents the Colorful Caregiver Blankets Collection
Testicular Cancer Awareness Boxers
SAXX Supports Testicular Cancer Awareness
Influencer Christmas Campaigns
An Influencer Couple from Wigan Launched the Giftmas Tree Project
Viral Oversized Waistband Hoodies
Unfinished Apparel Aims to Support Mental Health Awareness
Mature Fashion-Forward Brands
'Wit & Wisdom' Launched for Older Consumers to Stay Fashion-Ready
Purpose-Driven Celebrity Fashion
Atelier Jolie is Angelina Jolie's Own Design Label
Chocolatier Fundraising Programs
Purdys Chocolatier is Helping Canadians Support a Good Cause
Wasteful Fashion Campaigns
Vestiaire Collective Reminded People to Shop Mindfully on Black Friday
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Adaptive Intimate Collections
Victoria’s Secret and Pink Team Up to Launch Adaptive Intimates
Girlhood-Inspired Clothing Drops
Peachy Den's 'Sweet Cheeks' Collection Pays Homage to Girlhood
Anti-Bullying Toy Store Campaigns
Toys “R” Us Joins WITS Programs Foundation for Pink Shirt Day
Human Candle Campaigns
These Human Statues of Candle Wax Bring Attention to Youth Burnout
Insurance Brand Beers
Pet Insurance Company Fetch Created Fetch Pale Ale to Support a Non-Profit
Irreverent Ethical Soap Campaigns
Pure Rush Soap's New Ad is a Fresh Take on Sustainable Branding
Model-Inspired Fashion Collections
The Partnership Between BOSS and Naomi Campbell is Significant
Humorous Slogan Graphic T-Shirts
Navinder Nangla Joins Converse on the City Tees Initative
Women-Supporting Clothing Brands
'Sozy' Aims to Support Women and Victims of Violence
Empowering Period Campaigns
Natracare Launched the Project #Bekind Campaign in May
Kindness-Promoting Marketing Campaigns
Once Upon a Coconut Launches 1 Million Acts of Kindness
Mock Social Good Fashion Ads
Women's Aid Has Launched a New Campaign Called Not Model's Own
Ultra-Ethical Charitable Sweatshirts
The Good for Sunday x CBC Collaboration is Now Available
Mindful Illumination Holiday Campaigns
Santa & Cole Presents a Warm Embracing Light Campaign
Community-Driven Clothing Companies
'Bombas' Makes a Donation for Each Item Purchased
Giveaway Exhibitions
Paola Navone's Take It or Leave It Exhibition Pushes Boundaries
Cutesy Cancer Charity Campaigns
One Stop and Young Lives vs Cancer Partnered on a New Campaign
Soccer-Themed Undergarment Capsules
Savage X Fenty Releases a New Collection Inspired by Soccer
Holiday Mental Health Campaigns
This Walkers Mental Health Awareness Campaign is Honest
Child Protection Partnerships
Balenciaga Announces Work with the National Children's Alliance
Creature-Themed Graphic T-Shirts
Mr Jones Watches Debuts its First Line of Unisex T-Shirts
Seasonal Charitable Chocolatier Campaigns
Lindt & Sprüngli Will Donate £1 for Every Teddy Sold
Deserted Island Billboards
Silk & Spice Set Up a Billboard for Fans to Go and Find
80s Horror-Inspired Apparel
WACKO MARIA Launches Apparel Inspired by Hollywood Chainsaw Hookers
Stigma-Reducing Period Brands
August Relies on Playful and Wholesome Branding
Provocative Caviar Brands
For National Caviar Day, the Caviar Category is Being Boldly Reinvented
Social Good Hoodies
Brunette the Label x Mamas for Mamas Join Forces in a New Collaboration
Winter Clothing Drives
United Way Organizes an Initiative to Collect Winter Clothing for Seniors
Activism-Focused Apparel Capsules
Aéropostale and Global Citizen Launch a New Apparel Collection
Billboard-Transformed Tent Shelters
Wunderman Thompson Morocco Creates the Life-Saving Outdoors
National Trafficking Awareness Ads
The See the Trafficking Signs Campaign Aims to Raise Awareness
Story-Focused Empowerment Campaigns
Shyaway Debuts the '#jutstgoforit' Women Empowerment Campaign
Nature-Inspired Collections
arcana Boasts a Series of Thoughtful Gifts for the Holidays
Awareness-Raising Silk Bedding Lines
LILYSILK Teams Up with the National Breast Cancer Foundation
Ultra-Soft Supportive Bras
Parade Launches Its First Bra Collection with Inclusive Sizing
All-Black Touring Burlesque Companies
The Sweet Spot Embraces a Unique Approach to Performance Art
Ethical Supply Chain Initiatives
'ASOS' is Taking Steps to Weed Out Vendors Who Use Child Labor
Slogan-Detailed Graphic Tee Capsules
Soho Yacht Club Suggests to Do Something Nice Today
Charitable Hygiene Supply Initiatives
Purse Project Collects Personal Care Goods for Those in Need
Opulent High-Quality Garments
Nobody's Child Introduces its All-New Premium Collection for Summer
Pre-Loved Clothing Markets
Charity Super.Mkt Will Take Over Fenwick's on Bond Street
Social Good Brand Practices
Dignity Coconuts Positions Itself to Combat Human Trafficking
Contemporary Home Brand Initiatives
abc carpet & home Participated in the Holiday Cheer
Collaborative Nonprofit Group Campaigns
The 'Little Labels, Big Impact' Campaign Raises Awareness
Children-Supporting Trust Initiatives
The Children who Trust Again Campaign Supports Abuse Victims
April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
Parent-Focused TV Campaigns
NatureFresh's TV Campaign Explores How Active Parenting Benefits Kids