The Internet and social media platforms in particular have created a slew of possibilities when it comes to crowdsourced drink innovations. Whether that involves groceries in general, alcohol specifically or even campaigns and apps that help bring awareness to a brand or bar, there are many ways to call on the community to better an experience by ten-fold.
By involving the community, these crowdsourced drink innovations make a better connection with existing and potential customers. Not to mention that services can be vastly improved by focusing on such data. It is interesting to see such a platform continue to grow. in addition to these crowdsourced drink innovations, there are a variety of ways such a tool can be tweaked to benefit specific products and experiences, whether that involves cocktail creations, commercials and more.
12 Crowdsourced Drink Innovations
12
ABSOLUT's Final Reveal
Graphic Novelist Rafael Grampá Co-Creates User-Inspired Film (SPONSORED)
11
Crowdsourcing Design Duos
Heineken Limited Edition Design Challenge Chooses Paired Concepts
10
Community Crowdsourced Beer
Meantime Brewing's Hop Harvest is Happening Across the City of London
9
Crowdsourced Tracking Tags
The 'Tile' System Lets You Leverage Others to Find Your Stuff
8
Boozy Beer-Measuring Tools (UPDATE)
Beertone Helps You Pick a Perfect Brew by Beer Color
7
Crowdsourced Wine Medleys
Yellow Tail Orchestra Sources Hundreds of Submissions to Create Tunes
6
Crowdsourced Brew Campaigns
Samuel Adams Crowd Craft Project Lets Fans Partake in Beer-Making
5
Crowdsourced Location Tagging
TagTagCity is a Crowdsourced Digital Overview of Visited Locations
4
Rapid Grocery Delivery Services
Instacart Delivers Groceries to Your Home Within the Hour
3
Drink-Creating Challenges
Make Your Own Drink With VITAMINWATER Enhanced Water 'Flavour Creator'
2
Crowdsourced Product Selections
SuperBrugsen Crowdsources Local Product Suggestions
1
Crowdsourced Bar Reconnaissance
Scope Out Local Clubs Before You Arrive with Crowdmug
Related Ideas
Social e-Commerce Platforms
Hoppn Creates "A New Type of Centralized Online Shopping Experience"
AI-Created Campaign Images
Martini Launches an AI-Powered Alcohol Campaign with a Flavor Focus
Water-Scarce Product Concepts
The Drop Store Envisions Products from a World with Less Water
Beer-Pouring Party Billboards
JUBEL Made a Billboard That Pours Pints Invites People in to Party
AI-Powered Bartenders
BarGPT is an AI Bartender That Creates Drinks Based on Text Prompts
AI-Created Natural Beers
AB InBev Launches an AI Beer Named 'Beck’s Autonomous'
Sea-Inspired Anti-Smartphone Cocktails
The Futago Smartphone-Fasting Sour Encourages Socialization
Conceptual Craft Beer Bottles
Sour Glass Encourages Thoughtful Drinking Experiences
Molecular Beer Printers
Bar.on Created Beer in Seconds with Molecular-Level Flavor Compounds
Low-Calorie Non-Alcoholic Brews
Partake Brewing's Alternative Brews Challenge Industry Norkms
Anti-Burnout Beer Campaigns
Heineken Canada Encourages End of 'Hustle Culture'
Moderate Drinking Campaigns
The Magic of Moderate Drinking Encourages Responsible Consumption
BYO Bottle Drink Stations
The Refilled Refiller Stations Eliminate Single-Use Packaging
AI-Generated QR Codes
Coca-Cola Created Enhanced QR Codes with Musical & Visual Elements
AI-Generated Cocktail Menus
The Evening Standard's New Cocktail Menu Leverages Generative AI Tools
Co-Browsing Shopping Platforms
buywith's Next Gen Co-Browsing Patent Helps Customers Shop Together
Pre-Mixed Premium Cocktails
MOJT's Ready-to-Serve Bottled Cocktails Cater to Gen Z
Timeless Sports Drinks
Ancient Drinks Offers Time-Honored Recipes for Enhanced Energy
Adult Content-Themed Beers
Lauren Beers Debuts 'OnlyCans' to Promote Her Pub to Local Customers
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Automated Mixologist Cocktail Makers
The Barsys 360 Smart Cocktail Makers App-Connected
Dopamine-Boosting Beverages
Illicit Elixirs are Non-Alcoholic, Caffeine-Free and Mood-Boosting
Recipe-Suggesting Web Browsers
The Inflation Cookbook has a Tool to Monitor Ingredient Prices
Emotional Utility Beverages
These Canned Drinks Deliver Refreshment and a Euphoric Boost
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
Ultrasonic At-Home Beer Dispensers
The Guinness MicroDraught 2.0 Elevates Beer Drinking
AI-Created Neighborhood Cocktails
Absolut and Ogilvy Canada Made AI-Generated Cocktails
AI-Enhanced Grocery Apps
Instacart Unveiled a Suite of AI Features Coming to its Mobile App
Togetherness Seltzer Campaigns
White Claw's Grab Life By The Claw Targets the Loneliest Generation
Crowd-Created Vodkas
Degen Distillery Co-Creates Spirits with a Community of Innovators
Artful Alkaline Waters
Bored & Thirsty Champions Self-Expression & Interactive Packaging
Influencer-Crafted Gin Cocktails
These Tanqueray Gin Holiday Drinks Celebrate Canadian Traditions
Customizable Beverage Systems
The Ninja Thirsti Drink System Makes Flavorful Beverages at Home
Smart Bottle Openers
Wecheer's Smart Bottle Opener Tracks Valuable Insights in Real-Time
Social Commerce Apps
GIST is an App-Based Social Platform for Sharing Purchases with Friends
Virtual Pub Museums
Heineken Pub Museums Spotlight Important Cultural Locations
Food Truck Billboards
McDonald's Transformed Billboards into Digital Food Truck Displays
Cup-Integrated Plates
Pairingware Solves the Struggle of Eating and Drinking with One Hand
Cordless Cocktail Makers
bev by BLACK+DECKER Creates a Party Atmosphere with Multicolored LEDs
Viral Video Databases
Viral Ideas Offers Inspiration for a Content Creator's Next Big Video
Bespoke AI-Powered Art
Coke Asks Consumers to Create AI-Generated Art with its New AI Platform
Game-Themed Soft Drinks
Coca-Cola Unveils a League of Legends-Themed Zero Sugar Can
AI-Powered Artful Cocktails
Patrón Releases the New AI Margarita Generator System
Ready-to-Drink Kombucha Cocktails
Miixt's Vodka Kombucha Refreshers Were Based on Consumer Habits
Celebrity-Inspired Cocktail Menus
The Quote Book by Velvet Bar Shares Drinks Based on Icons
Beverage Dispensing Robots
Ottobot Brew is Ultra-Capable Beer Dispensing Robot
Climate-Friendly Powdered Beers
Dryest Beer Minimizes the Costs & Impact of Shipping Beer Globally
Culturally Inspired Canned Cocktails
Phreshly Targets Consumers Who are Tired of Hard Seltzers
Nootropic Zero-Alcohol Cocktails
Noot Uses Cognitive Enhancers to Uplevel Drinking Experiences
Artisanal High-ABV Cocktails
Art & Rev Canned Craft Cocktails Pack a Punch in Every Serving
RTD No-Alcohol Cocktails
!MPROV Booze-Free Cocktails Take the Work Out of Mixing Quality Drinks
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Pastrami-Inspired Martinis
Grubhub's Maisel Tov Martini Marks the The Marvelous Mrs. Maisel Finale
AI Party Planners
"The Generager" by Three Olives Vodka Launches Custom Party Themes & Concepts
Health-Conscious Sparkling Beverages
Cloud Water Unveils New Products and a Fresh Brand Makeover
Transparent Farm-to-Can Cocktails
Anytime Spritz Boasts 100% Transparent & Sustainable Ingredients
Caffeinated Alcoholic Coolers
Hooch Launches an Enhanced RTD Canned Range Called Soopa Hooch
Community-Focused Whiskey Clubs
Jameson Connects is a "Not So Serious" Whiskey Club
AI-Powered Recipe Platforms
'cookAIfood' is a Platform for Generating and Sharing AI-Made Recipes
Performance-Boosting Beverages
These Sparkling Energy Drinks Boost Physical & Mental Performance
Monthly Mocktail Subscriptions
Raising the Bar Offers Sustainable Mocktail Kits On-Demand
Product Exploration Retailer Tools
These New Instacart Discovery Tools Connect Brands to Retailers
Mixologist-Grade Canned Cocktails
be. Canned Cocktails Come in Five Flavors
AI-Powered Cocktail Subscriptions
The Barsys Subscription Box Service is Debuting at CES 2024
Botanically Brewed Canned Cocktails
Wild Folk's Zero-Proof Cocktails Take Cues from Foraging
Splashy Canned Water
Drink Weird Sets Itself Apart with Bold Branding & Convenient Cans
Customization-Focused Drink Machines
The JuLi Connect Beverage Dispenser is Commercial-Ready
Themed Party Generators
Drizly's Party Theme Generator 3000 Helps with Hosting Themed Parties
Juice-Forward Mixology Assortments
Simply Mixology Elevates the At-Home Mocktail Experience
Non-Alcoholic Botanical Brewers
COLDRAW Creates Exceptional Non-Alcoholic Drinking Experiences
Canned Cocktail-Style Drinks
Slingers Signature Cocktails are Malt-Based 8.0% ABV Drinks
Ready-to-Drink Letterbox Cocktails
NIO Cocktails are Ready for Shipping and Sipping
Self-Service Beer Taprooms
This Interactive Taproom Invites Guests to Peruse & Pour Their Own Beer
Omnichannel Grocery Technologies
Instacart Launches the New Omnichannel Solutions for Grocers
Robotic Beverage Machines
FrazyBot is Coming to CES 2024 to Simplify Specialty Drinks at Home
Non-Alcoholic Beer Cocktails
Talon & Tinnie Reinvents the Traditional Boilermaker for Dry January
On-Demand Mobile Ice Cream Stores
Mars Teamed Up with Store-Hailing Service Conjure
Hourly Job-Finding Apps
Gigs is a Job Platform for the Gig Economy
Low-Waste Sustainable Spritzes
The Sustainable Spritz Eliminates the Need for Single-Use Glasses
Branded Ready-to-Pour Cocktails
These Diageo Ready-to-Serve Cocktails Come in Three Options
Non-Alcoholic Discovery Apps
The NA Drink Locator App Maps Alcohol-Free Options
Blood Sugar Control Refreshments
A1C Drinks Help with the Management of Diabetes and More
Automated Beverage Dispensing Solutions
Backbar Offers Automated Dispenser for Multiple Beverages
AI-Concocted Alcoholic Libations
Sapporo Taps IBM To Help Develop a New Generative chūhai Model
Responsible Drinking Campaigns
The Irish Goodbye Program from The Quiet Man Offers Free Rides Home
Influencer Search Apps
Mavn Connects Influencers with Their Favorite Brands for Paid Opportunities
Artist-Remixed Summertime Drinks
The Sonic Drink Remix Campaign Stars Four Musicians
Canned Booze-Free Cocktails
IMPROV is a Non-Alcoholic Beverage Revolutionizing Social Drinking
Sporty Solo Travel Platforms
SurfYogaBeer is a New York City-based Active & Social Travel Company
Concentrated Customizable Drink Mixes
These New Water Enhancers are Arriving Ahead of the Summer
AI-Powered Socialization Apps
The 'BU' App Takes an AI-Driven Approach to Event Planning
Personality-Inspired Drink Packaging
Tetra Pak's Smart Packaging Leads Fans to a Personality Test
AI Cocktail Assistants
Thirsty Bot Offers and At-Home Bartender Experience
Authenticated Product Review Apps
This App Matchers Shoppers With Brands Looking For Reviews
AI-Powered Beverage Dispensers
Pubinno Smart Tap Provides Perfect Quality for Draft Beer Systems
Content Creator News Sources
Creative Brew Offers Daily Insight and News for Content Creators
Specialty Drink Community Hubs
The Oatbox FOAMO Club Shares Exclusive Events, Pro Tips and More
Sustainable Personal Cup Initiatives
Starbucks is Allowing Personal Cups to Be Used Again
Short-Form Foodie Feeds
Uber Eats is Testing Out a New Vertical Feed Like TikTok and Instagram
Simplified Cocktail Mixers
Fever-Tree Helps Consumers Recreate Bar Experiences at Home
Premium Non-Alcoholic Cocktails
Mocktail Serves Up the Best Parts of Cocktails Without Alcohol
RTD Eco-Conscious Highballs
Crafthouse Cocktails Launches 'Gin & Tonic' and 'Vodka Soda'
Alcohol Cashback Programs
Swiftly's Alcohol Cashback Program Redefines the Rebate Process
At-Home Cocktail Campaigns
Gordon's Many Evenings In Campaign Spotlights At-Home Drinking
All-Natural Soju Cocktails
OMO Soju Seltzer Cocktails Update a Traditional Korean Drink
Festive Cocktail Concierges
The Cutwater Holiday Concierge Supports Seamless Seasonal Entertaining
Savory Beef Cocktails
The Savory Project Serves Unconventional Drinks Like "Thai Beef Salad"
Festival Hydration Drink Campaigns
This Electrolit Activation Will Be at Music Festivals in 2023
Alcoholic Lemon-infused Beverages
Coca-Cola India Debuts an Alcoholic Beverage Called ‘Lemon-Dou’
AI-Powered Freelance Services
Fiverr Helps People Co-Create with Artificial Intelligence
Community-Driven Collector Apps
Connectible is a First-of-Its-Kind Social Media App for Collectors
Hyper-Local Gifting Communities
On the Buy Nothing Project App, Everything is Given Freely
Crowdsourced Outfit-Picking Apps
Choiced Let's Users Crowdsource Their Outfit Options
Pocket Concierge Apps
The Scene Matches Users to Restaurants, Bars, Clubs & Cafes
Co-Creation Bottle Campaigns
H3NSY & John P. Dessereau Design a New Limited-Edition Bottle
Content Creator Streaming Platforms
The 'Quench' Platform Offers Access to Exclusive Content
AI-Recommended Wine Apps
Sippd Debuts an AI-Powered Wine App That Influences Purchasing Decisions
Curated Alcohol-Free Alternatives
House of 0.0% Shares a Selection of Alcohol-Free Drinks
SaaS Influencer Marketing Tools
Beeing Social Launches 'Buzz Bee Buzz' for Influencer Marketing
AI-Powered Influencer Searches
Vidovo Launches a Influencer Discovery Feature with AI Capabilities
Alcohol-Free Soft Drinks
ZAG Drinks' Social Softs are Designed for Adult Drinking Occasions
Entrepreneur Support Communities
Hustle Cafe is an Online Space for Founders to Connect and Grow
City Exploration Apps
Concrete is a Social Exploration App Inviting Users to Discover Their City
Elevated In-Flight Menus
Delta Airlines Enhances its Onboard Experiences with Upgraded Menus
Personalized Mixology Apps
Sloshed Creates Cocktail Recipes Based on Ingredients You Have on Hand
Alcohol-Free THC-Infused Beverages
Canna Drinks Sparkling Mocktails are Ready to Enjoy
Drink Gift Registries
The Drizly Gift Registry Shares the Gift of Great Drinking Experiences
Bid-Based Ride Hailing Services
The InDrive Ride Hail Platform is Now Available in the Us
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Alcoholic Delivery Expansions
Drizly Partners with Gopuff to Bring BevMo! to Its Platform
Food-Focused Travel Guide Platforms
'FoodieTrip' Connects Hungry Travelers to Experienced Guides
Community-Driven Boba Ratings
Best Boba Offers a Fresh Take on Milk Tea Rating Systems
Urban Communal Dining Events
Toronto's Weekly Communal Table Program is Hosted Under a Highway
Community Borrowing Apps
Borrow Encourages Neighbours to Interact and Share
Community-Building Podcast Apps
Fountain Builds Community, Rewards Listeners, and Sparks Discovery
Community-Building Wine Platforms
Curious Vines Debuts a Support Platform for Uniting Wine-Makers
Crowdsourced Fact-Checking Features
Twitter Launches the Fact-Checking 'Community Notes' Feature
Community Social Apps
Beezle Social Keeps Users Informed Connected with Their Neighbors
Streamlined Decision-Making Platforms
Wunderboards Aims to Adds Simplicity and Creativity to Work
Generative AI Beverage Ads
The Coca‑Cola® Masterpiece Campaign Leverages AI to Create Visual Magic