It was only a matter of time, and time is what inspired Ulysse Nardin to create a smartphone that runs on the “kinetic energy engine†that powers wristwatches.
There isn't a lot of information on this other than it will be launching at the Hall of Dreams at BASELWORLD between March 26th and April 2nd, 2009.
Don't expect this to be cheap. Typical Ulysse Nardin timepieces are in the five figure range--before the decimal point.
Implications - It doesn't take a market analyst to know that corporations are in a race to go Green. Ulysse Nardin is known for making luxury watches, but this foray into the world of cellphones only serves to increase their brand's upscale image.
What's Driving This Trend
- Eco-friendly Mobile Technology
- The creation of kinetic cell phones presents an opportunity for disruptive innovation in the eco-friendly mobile technology industry.
- Kinetic Energy Engines
- The use of kinetic energy engines in smartphones opens up potential for disruptive innovation in the energy technology sector.
- Luxury Green Products
- The combination of luxury watches and eco-friendly mobile technology by Ulysse Nardin suggests a disruptive innovation opportunity in the luxury green products market.
Who This Affects Most
- Mobile Technology
- The development of kinetic cell phones has the potential to disrupt the mobile technology industry.
- Energy Technology
- The use of kinetic energy engines in smartphones presents an opportunity for disruptive innovation in the energy technology sector.
- Luxury Goods
- Ulysse Nardin's foray into eco-friendly mobile technology creates a disruptive innovation opportunity in the luxury goods industry.
