If you’re into being green, like me, you’ll be excited to learn about Pangea Organics, a company who makes “ecocentric bodycare"--organic soaps, cleansers, creams, masks etc. Pangea’s further donation to the environmental movement is that their holiday gift boxes can be PLANTED instead of thrown away, and they will grow into spruce trees!
I don’t know how well a spruce tree will grow where I am in Florida, but it’s a phenomenal concept. Last year I got a Christmas card that I was supposed to plant (I forgot, but I think I still have it,) but this is even better!
Apparently most of their products come in “molded fiber packing embedded with edible sweet basil or flowering amaranth seeds” that you can plant instead of tossing in the trash. If only all companies would embrace these concepts, our landfills would be much emptier and our space much greener, that’s for sure.
What Makes This Trend Stand Out
- Eco-friendly Packaging
- The trend towards eco-friendly packaging presents disruptive innovation opportunities for companies to develop sustainable alternatives to traditional packaging materials.
- Plantable Products
- The rise of plantable products offers disruptive innovation opportunities to create items that can be planted after use, reducing waste and promoting sustainability.
- Green Gifting
- The trend of green gifting creates opportunities for businesses to develop unique and eco-friendly gift options, such as plantable gift boxes that can grow into trees.
Sectors Adopting This
- Cosmetics
- The cosmetics industry can explore disruptive innovation by developing eco-friendly packaging options for their products, attracting eco-conscious consumers.
- Giftware
- The giftware industry can capitalize on the trend of green gifting by offering plantable gift boxes and sustainable packaging options, appealing to environmentally conscious consumers.
- Sustainable Manufacturing
- The sustainable manufacturing industry can leverage plantable products as a disruptive innovation opportunity to reduce waste and promote eco-friendly practices across various sectors.
