Lingerie maker Triumph International Japan has been creating concept bras for a wide range of purposes for some time now. Their latest is the Taiyoko Hatsuden Bra, or Solar Power Bra.
The bra features a waist-mounted solar panel that can be used to power an electronic billboard or any other electronic device on the chest.
It also has features to enhance bust size! The bra has a pair of reusable drink containers attached to the cups. Triumph hopes the bra will inspire people to think about global warming and alternative energy sources.
Triumph International has also come up with other clever awareness bras including the Chopstick bra we featured a while back, and a "voter turn out" bra which has a clever skirt made of voting slips, which I guess are used when casting ballots.
Key Themes Behind This Trend
- Solar Lingerie
- The integration of solar technology into lingerie presents opportunities for sustainable fashion.
- Smart Clothing
- The use of electronic devices integrated into clothing, such as an electronic billboard on a bra, opens up possibilities for new products with functional features.
- Awareness Clothing
- Clothing designed to raise awareness about social or environmental issues allows for new and creative ways to engage with customers.
Where This Applies
- Fashion
- The integration of technology and sustainable materials in clothing has the potential to revolutionize the way we think about fashion.
- Renewable Energy
- By integrating solar technology into clothing, the renewable energy industry can expand into new markets and applications.
- Marketing and Advertising
- The use of clothing as a medium for marketing and advertising can provide unique and attention-grabbing ways to promote products and causes.
