The Waterproof Flashlight DVR is perfect for those times when you really want to record the action without fear of breaking your camera. I'm talking about rock climbing, scuba diving, shark wrestling, etc. If you can dream it, you can record it with this camera.
Implications - With so many different things happening at the same time, modern consumers are looking for products that can capture every moment. Items that allow shoppers to record memories are appealing to those who want to relive their fondest moments. Companies trying to stay relevant on the market could focus on this when coming out with new items.