Scotch Naturals is Free of All Toxins

By: Shiori Mine - Published: Apr 5, 2012 • References: scotchnaturals
Scotch Naturals is creating eco-chic, water-based nail polish that does not sacrifice color to be toxin free. The revolutionary formula is a great alternative for those wanting a more natural, friendly choice -- not just for yourself, but mother nature included. The polishes are not only "3 Free," but also vegan, biodegradable, cruelty free and contain none of the other typical additives in conventional polishes.

The packaging is equally adorable, featuring a vintage-style label and rectangular glass bottles perfect for displaying on your nightstand or vanity. The brand itself refers to its polishes as 'scotches,' and shoppers can purchase 'singles' or mix things up with the 'cocktail trio' (your choice of three colors). The colors are also dubbed with clever alcoholic-themed titles such as 'Balmoral Punch' and 'Morning Glory Fizz.' Stats for Water-Based Varnish Trending: Older & Mild
Research: 2,520 clicks in 215 w
Interest: 1.5 minutes
Concept: Water Based Nail Polish
Related: 57 examples / 44 photos
Segment: Females, 12-35
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