Sports team manufacturer Diadora is digging deep into its old roots for the stylish design of the company's new Mi Basket 84 sneaker for Fall 2011. The Mi Basket 84 sneaker is based on "the design originally introduced in 1984 for the professional Italian basketball team Olimpia Milano." The Mi Basket 84 sneaker breaks away from much of today's wannabe retro-inspired footwear with its authentic heritage and vintage-inspired design.
The shoe simultaneously exudes hipster, retro and classic stylish qualities. The Mi Basket 84 sneaker is available in three different color combos including white and red, white and navy and black and white. The leather exterior, high-top cut and extra-big tongue printed with 'Diadora' give the shoe that extra hit of vintage. The Mi Basket 84 sneaker is set to his stores sometime this summer.
What's Driving This Trend
- Retro-inspired Footwear
- Opportunity to create more authentic retro-inspired footwear designs based on vintage sports team shoes.
- Heritage Fashion
- There is potential for creating more heritage fashion pieces based on vintage sports team attire that appeals to fashion-conscious consumers.
- Vintage-inspired Design
- The vintage-inspired design trend can continue to thrive as brands and manufacturers reintroduce retro designs with a contemporary twist.
Who This Affects Most
- Sportswear
- Sportswear companies can introduce more vintage-inspired designs to appeal to consumers searching for authentic and unique footwear options.
- Fashion
- Fashion retailers and designers can use vintage sports team attire as inspiration for new collections that appeal to the growing demand for heritage fashion.
- Footwear
- Footwear brands can capitalize on the popularity of retro-inspired designs by reintroducing vintage sports team shoes with a modern twist.
