Land Sailing

Clean the Sky - Positive Eco Trends & Breakthroughs

The Sea Quad Catamaran Travels on Ground and Water

— July 8, 2009 — Tech
Though sailing has been around for centuries, what makes The Sea Quad awesome is that it can travel on land as well as in the water.

This catamaran uses a kite for the propellers, and the pilot steers The Sea Quad by taking it into the wind.

The Sea Quad seats up to two people and is available for $14,000.

Implications - Consumers in today's marketplace are increasingly hungry for purchases that can offer them an unparalleled level of versatility. With that in mind, inventions like these land-sailing catamarans are effective because they combine a novelty factor with enhanced functionality that is sure to attract any consumer. Ultimately, today's over-digitized consumer appreciates extra features that provide genuine uniqueness.

Trend Themes

  1. Land-sailing Catamarans — Innovative watercrafts that can also travel on land.
  2. Kite Propulsion — The use of kites as propellers for vehicles on land and sea.
  3. Versatile Purchases — Consumer demand for products with enhanced functionality and novelty factor.

Industry Implications

  1. Recreational Vehicles — Land-sailing catamarans represent an innovative addition to the recreational vehicles market.
  2. Water Sports — Kite-propelled watercrafts offer disruptive innovation opportunities within the water sports industry.
  3. Outdoor Retail — The trend towards versatile purchases creates opportunities for outdoor retail companies to offer products that meet this demand.
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