Onnit Has Released Star Wars-Themed Fitness Equipment
Ellen Smith — September 6, 2017 — Lifestyle
References: google & designboom
The influence of the Star Wars franchise has extended into the world of fitness and exercise with a series of Star Wars-themed fitness equipment that's equal parts hilarious and terrifying.
Designed by fitness company Onnit, this collection includes "black iron kettlebells, weighted slam balls and a Han Solo-themed yoga mat." With three unique designs, the kettlebells feature Boba Fett, a Stormtrooper and Darth Vader, which are sure to make for an effective workout, even without the help of "the Force." The various slam balls are available in a range of weights, while offering detailed surface that provides the additional benefit of an easy grip. Lastly, although the iconic printed image may be a distraction, the Han Solo yoga mat offers users non-slip, moisture-absorbing experience.
Photo Credits: designboom, google
Designed by fitness company Onnit, this collection includes "black iron kettlebells, weighted slam balls and a Han Solo-themed yoga mat." With three unique designs, the kettlebells feature Boba Fett, a Stormtrooper and Darth Vader, which are sure to make for an effective workout, even without the help of "the Force." The various slam balls are available in a range of weights, while offering detailed surface that provides the additional benefit of an easy grip. Lastly, although the iconic printed image may be a distraction, the Han Solo yoga mat offers users non-slip, moisture-absorbing experience.
Photo Credits: designboom, google
Trend Themes
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Sci-fi Fitness Equipment — The trend of incorporating pop culture into fitness equipment
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Themed Exercise Gear — The trend of providing themed exercise equipment
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Novelty Fitness Gear — The trend of creating novelty fitness equipment
Industry Implications
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Fitness Industry — The fitness industry has the opportunity to tap into the marketing potential of pop culture to appeal to a wider range of consumers.
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Entertainment Industry — The entertainment industry could consider producing more licensed merchandise, such as this sci-fi fitness equipment, as a way to create more revenue streams.
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Sports Merchandise Industry — The sports merchandise industry could benefit from incorporating pop culture into their products to appeal to a broader audience.
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