Ricardo Cavolo Uses a Simplistic Drawing Manner in Complex Ways
Jason Soy — September 1, 2011 — Art & Design
References: ricardocavolo
These Ricardo Cavolo illustrations may not stand out for their technical abilities, but they'll surely catch your eye with their vibrant use of color and aesthetically pleasing compositions.
Ricardo Cavolo’s illustrations utilize a variety of media to achieve their effect, but it appears watercolor and ballpoint pen ink are Cavolo’s favorite tools to use. What’s amazing about these almost childlike doodles is the fact that viewers can see the underlying talent involved in crafting every piece. It’s not surprising that Ricardo Cavolo’s work has been featured on album covers, posters and even book covers.
Implications - Consumers are now gravitating towards more simplistic artwork because it's cognitively engaging while being easily comprehensible. Corporations may consider utilizing minimalist artwork in their advertisements as a way to engage consumers with the company's message.
Ricardo Cavolo’s illustrations utilize a variety of media to achieve their effect, but it appears watercolor and ballpoint pen ink are Cavolo’s favorite tools to use. What’s amazing about these almost childlike doodles is the fact that viewers can see the underlying talent involved in crafting every piece. It’s not surprising that Ricardo Cavolo’s work has been featured on album covers, posters and even book covers.
Implications - Consumers are now gravitating towards more simplistic artwork because it's cognitively engaging while being easily comprehensible. Corporations may consider utilizing minimalist artwork in their advertisements as a way to engage consumers with the company's message.
Trend Themes
1. Simplistic Artwork - Consumers are seeking out more simplistic artwork that is easily comprehensible and visually engaging, presenting opportunities for companies to use minimalist designs in their advertising campaigns.
2. Vibrant Colors - The use of vibrant colors in artwork is catching the attention of viewers, providing businesses with an opportunity to incorporate bold and eye-catching color schemes in their product designs and branding.
3. Multimedia Illustrations - The combination of different media, such as watercolor and ballpoint pen ink, in illustrative works offers a chance for industries to explore innovative ways of incorporating multiple mediums in their creative projects.
Industry Implications
1. Advertising and Marketing - The trend of simplistic artwork in consumer preference creates disruptive innovation opportunities for companies in the advertising and marketing industry to use minimalist designs in their campaigns.
2. Fashion and Design - The use of vibrant colors in artwork presents disruptive innovation opportunities for the fashion and design industry to incorporate bold and eye-catching color schemes in their clothing, accessories, and product designs.
3. Publishing and Media - The popularity of multimedia illustrations offers disruptive innovation opportunities for the publishing and media industry to explore new ways of incorporating various media in their books, album covers, and posters.
5.8
Score
Popularity
Activity
Freshness
