Reinterpeted Car Classics
The Recollection Quartett resulted in uniquely bizarre sets that are wacky, whimsical representations of the selected cars' functions and characteristics.
Implications - Consumers look for products that are both classic and innovative. Familiar items have the ability of evoking nostalgia, while ones that feature new designs generate excitement. In order to attract a wider audience, companies could integrate both of these elements into their products.