'wheredidyouwearit.com' Tracks Your Location

By: Senduran Bhakthakumaran - Published: Mar 5, 2012 • References: tgdaily & dvice
'wheredidyouwearit.com' is a new website put in place by Planned Parenthood of the Great Northwest to promote safe sex.

The condoms are donned with QR codes so users can scan them so their location is uploaded to an online map. Once uploaded, the users are asked a few questions about gender and orientation to give readers some background on the users. All uploads are kept anonymous to keep the website from becoming a bragging ground to friends. It is a fun, interactive and completely brilliant concept.

'wheredidyouwearit.com' is a great way for sexually active youth to see just how many times condoms are being used by young adults. The website jives with the mentality that if you're going to have sex, you might as well be safe. Stats for Bar-Coded Birth Control Trending: Older & Chilly
Research: 1,579 clicks in 221 w
Interest: 1.3 minutes
Concept: QR Condoms
Related: 62 examples / 48 photos
Segment: Males, 12-55
Comparison Set: 23 similar articles, including: fruity prophylactic branding, googled genital ads, and informational prophylactic wrappers.