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Mustache Sponsorship

‘Just For Men' Awards (Now For Women Too)

— November 2, 2008 — Fashion
Awesome randomness points go to ‘Just For Men’ who have sponsored the Mustached American of the Year Award. In the UK we have a “grow a mustache” sponsored event and the results are horrifying, leaving women all over the country pleading that their men shave those things off.

Not to be left out of the fun, or be sexually discriminated against by ‘Just For Men,’ girls are now donning fake mustaches too. This makes perfect sense to me, and is in fact a trend hot off the catwalks… much better than an example of man drag (ladies who eat sushi dressing up as men).

Trend de la Creme also unearthed a brilliant example of a strange survey on this very subject.
Trend Themes
1. Fake Mustache Trend - The trend of women donning fake mustaches is growing, providing opportunities for innovative products and marketing campaigns.
2. Mustache Sponsorship - Companies sponsoring mustache-related events and awards can tap into a niche market and create unique branding opportunities.
3. Gender-inclusive Mustache Fashion - The rise of gender-neutral fashion and expression includes the incorporation of mustaches as accessories, leading to potential collaborations and design advancements.
Industry Implications
1. Cosmetics and Beauty - The cosmetics industry can develop special products, such as realistic fake mustaches, to cater to the growing demand and diversity in mustache fashion trends.
2. Marketing and Sponsorship - Marketing and sponsorship companies can offer unique opportunities to brands looking to tap into the mustache-related events and awards market.
3. Fashion and Accessories - Fashion designers and accessory brands can explore the incorporation of mustaches into their designs, creating innovative and gender-inclusive fashion statements.
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