The Mona Lisa Book intriguingly explores the the inundation of information thanks to the Internet. Focused on one of the most famous and recognizable paintings in the world, it shows how the World Wide Web has enabled an dramatic increase in remixes of the artwork. Floating around the digital space are perhaps millions of copies of this painting, just waiting to be bound into a book.
Created by Fraser Clark, a visual communication student studying in Glasgow, Scotland, the Mona Lisa Book is made up of only (although it is still an impressive figure) 240 images. Placed in alphabetical order, the images were printed on the edge of the pages to create a single image along the fore-edge. This allows the person to flick through the Mona Lisa Book like a flipbook.
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Research: 348 clicks in 159 w
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Concept: Mona Lisa Book
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Segment: Neutral, 12-55+
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