Mishka NYC puts Stylish Boys in a Dangerous 'Hood

By: Christina Butty - Published:   Updated: Jul 18 2011 • References: mishkanyc & hypebeast
For Mishka’s Fall 2009 lookbook, the clothier took a bunch of neatly-dressed young men and placed them in a sketchy, dangerous-looking neighborhood.

Meant to be a theme of Brooklyn meet Oregon camping trip, the results of the Mishka NYC lookbook actually made me fear for the models’ and crew’s safety.

Nonetheless, the clothing is well put together and quite stylish and trend right, with its focus on American classics and the outdoors.

Implications - And when you're looking through these shots in the Mishka Fall 2009 lookbook, take note of how strongly these fashions have been influenced by the new street style that seems to be dominating the fashion world. The clothes have a thrift-store appeal, but without looking grungy.

Stats for Dangerous Americana Lookbooks Trending: Older & Mild
Traction: 8,216 clicks in 265 w
Interest: 4 minutes
Concept: Dangerous Americana Lookbooks
Related: 117 examples / 90 photos
Segment: Neutral, 18-55
Comparison Set: 43 similar articles, including: 80s hair band lookbooks, punk accessories lookbooks, and hot geek lookbooks.