The Mario Mosaic Pays Tribute to Hockey Legend Mario Lemieux
Michael Hines — December 4, 2010 — Lifestyle
References: mariomosaic & wired
I am hard-pressed to find a piece of sports art cooler than the Mario Mosaic. The Mario Mosaic pays tribute to Pittsburgh Penguin legend Mario Lemieux and is made up of photos of die-hard fans and the construction workers who helped build the Penguin's new arena.
Fans paid $66 to get a picture of themselves in the Mario Mosaic, and all these profits go towards the Mario Lemieux Foundation to fight cancer.
Fans paid $66 to get a picture of themselves in the Mario Mosaic, and all these profits go towards the Mario Lemieux Foundation to fight cancer.
Trend Themes
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Fan-generated Tributes — Opportunity for businesses to create platforms or products that enable fans to contribute to a collaborative tribute.
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Social Impact Transactions — Opportunity to harness the power of consumer transactions to drive social impact and support charitable causes.
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Sports Art Experiences — Opportunity to combine sports fandom with immersive artistic experiences, creating unique and memorable interactions for fans.
Industry Implications
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Art and Design — Disruptive innovation potential for artists, photographers, and designers to create collaborative projects that engage fans and support causes.
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Social Impact — Opportunity for businesses to develop innovative models that bridge consumer transactions with charitable donations, creating a win-win scenario.
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Sports and Entertainment — Potential for sports organizations and entertainment companies to explore the intersection of fan engagement, art, and philanthropy in order to create meaningful experiences.
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