Potential

Lawrence Yang's Response to New Pepsi Logo

By: Danielle Levy - Published: • References: blowatlife.blogspot and treehugger
Lawrence Yang works as a interaction designer and visual artist in San Francisco. You can buy his Pepsi-graphic T-shirt for $26 at Printfection.com.

Yang’s DIY ad ‘modification’ was inspired by Pepsi’s new lopsided logo ads. It’s quite brilliant how this visual clearly depicts that drinking Pepsi can make you ‘round,’ but it also plays well on the aesthetic of the Pepsi logo. While Yang may be mocking Pepsi’s ad, he has also given them a tad more advertising power with his graphic response!