Lawrence Yang works as a interaction designer and visual artist in San Francisco. You can buy his Pepsi-graphic T-shirt for $26 at Printfection.com.
Yang’s DIY ad ‘modification’ was inspired by Pepsi’s new lopsided logo ads. It’s quite brilliant how this visual clearly depicts that drinking Pepsi can make you ‘round,’ but it also plays well on the aesthetic of the Pepsi logo. While Yang may be mocking Pepsi’s ad, he has also given them a tad more advertising power with his graphic response!
Stats for Soft Drink Adbusting
Trending: Older & Average
Research: 12,575 clicks in 378 w
Interest: 4 minutes
Concept: Soft Drink Adbusting
Related: 42 examples / 32 photos
Segment: Neutral, 18-55
Comparison Set: 15 similar articles, including: gigantic pepsi beach ball gets tossed around the world, smiley soda logos, and political sodavertising.
Smiley Soda Logos
Gigantic Pepsi Beach Ball Gets Tossed Around the World
Celebrity Branding for Social Networks
Yogurt Flavored Pop