The Leather Ruler from Jung-Woo Lee is Stylish and Functional
Michael Hines — June 8, 2010 — Unique
References: ekdesign.co.kr & yankodesign
The Leather Ruler from Jung-Woo Lee is a simple twist on an old school design. This ruler features a sheet of leather that can be used for steadying or as a carrying case.
Carrying around a ruler in your pocket means that you're happy to see someone, and that you kind of look like a geek. The Leather Ruler rolls up, disguising your ruler to the world and matching your leather chaps and jacket at the same time. Fashionable innovation is always a win.
Carrying around a ruler in your pocket means that you're happy to see someone, and that you kind of look like a geek. The Leather Ruler rolls up, disguising your ruler to the world and matching your leather chaps and jacket at the same time. Fashionable innovation is always a win.
Trend Themes
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Fashionable Innovation — The Leather Ruler combines style and functionality, demonstrating the trend of fashionable innovation.
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Multipurpose Tools — The Leather Ruler's ability to be used for steadying or as a carrying case reflects the trend of multipurpose tools.
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Disguised Accessories — The Leather Ruler's roll-up design allows it to be disguised as a fashion accessory, aligning with the trend of disguised accessories.
Industry Implications
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Fashion and Accessories — The Leather Ruler showcases an opportunity for fashion and accessories companies to incorporate functional and stylish designs.
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Office Supplies — The Leather Ruler represents a disruptive innovation opportunity in the office supplies industry by offering a unique and fashionable alternative to traditional rulers.
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Design and Manufacturing — The Leather Ruler's twist on the traditional ruler design highlights an opportunity for design and manufacturing companies to create innovative and stylish products.
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