The Hoka Hoka Shoe Soles work like any other sole and slip right into your shoes. You simply charge the soles before you want to use them and they will last up to seven hours. Rather than wearing big furry boots that can sometimes create unwanted attention, these shoe soles are a great alternative for an easy and convenient way to stay warm.
I've always been told that keeping your feet warm will ensure your whole body is warm as well; it seems like the secret is in the soles.
Implications - No longer only focusing on an aesthetically pleasing wardrobe, consumers desire comfort with whatever they're wearing. Combining this element into all designs could help a company increase its sales.